About .aarp domain
.aarp is a brand generic top-level domain (gTLD) operated by the American Association of Retired Persons (AARP). It was delegated to the root zone on November 3, 2015, following ICANN's New gTLD Program. The registry's stated purpose is to create a trusted and intuitive namespace for the organization's exclusive use. Verisign serves as its back-end registry service provider.
Who can register .aarp domain
Registration of .aarp domain names is strictly restricted. Only AARP itself, its qualified subsidiaries, and its affiliates are eligible to register names within this TLD. The extension was planned as a .BRAND gTLD from the outset, with no intention of offering registrations to the general public or its membership base.
How to register .aarp domain
.aarp is a closed, brand-restricted TLD and is not available for purchase or registration through commercial registrars. Domain names are allocated internally by the AARP organization to its own entities and approved affiliates. The registry manages all delegations directly, and there is no public application or checkout process for external parties.
Typical uses of .aarp domain
The .aarp extension is used exclusively by the American Association of Retired Persons and its affiliated entities. It serves as a secure, hierarchical namespace for the organization's online initiatives, programs, and services. The primary use case is to protect the AARP brand online and to provide a trusted digital channel for its content and member resources, consolidating its web presence under its own branded TLD.
Tips for registering .aarp domain
- Domain names are not available for public registration or purchase.
- The registry operates under a "Registry Agreement Specification 9" exemption, which relates to its Code of Conduct compliance due to its restricted nature.
- As a brand TLD, all domains are intended for use by the registry operator and its qualified affiliates.
- The TLD was implemented with a controlled roll-out plan to ensure a successful transition from delegation to operation.