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  • Type
    Generic top-level domain
    Registry
    AARP
    Launched
    Registration term
    1–10 years
    DNSSEC
    Supported
    IDN
    Not supported

    About .aarp domain

    .aarp is a brand generic top-level domain (gTLD) operated by the American Association of Retired Persons (AARP). It was delegated to the root zone on November 3, 2015, following ICANN's New gTLD Program. The registry's stated purpose is to create a trusted and intuitive namespace for the organization's exclusive use. Verisign serves as its back-end registry service provider.

    Who can register .aarp domain

    Registration of .aarp domain names is strictly restricted. Only AARP itself, its qualified subsidiaries, and its affiliates are eligible to register names within this TLD. The extension was planned as a .BRAND gTLD from the outset, with no intention of offering registrations to the general public or its membership base.

    How to register .aarp domain

    .aarp is a closed, brand-restricted TLD and is not available for purchase or registration through commercial registrars. Domain names are allocated internally by the AARP organization to its own entities and approved affiliates. The registry manages all delegations directly, and there is no public application or checkout process for external parties.

    Typical uses of .aarp domain

    The .aarp extension is used exclusively by the American Association of Retired Persons and its affiliated entities. It serves as a secure, hierarchical namespace for the organization's online initiatives, programs, and services. The primary use case is to protect the AARP brand online and to provide a trusted digital channel for its content and member resources, consolidating its web presence under its own branded TLD.

    Tips for registering .aarp domain

    • Domain names are not available for public registration or purchase.
    • The registry operates under a "Registry Agreement Specification 9" exemption, which relates to its Code of Conduct compliance due to its restricted nature.
    • As a brand TLD, all domains are intended for use by the registry operator and its qualified affiliates.
    • The TLD was implemented with a controlled roll-out plan to ensure a successful transition from delegation to operation.

    Frequently asked questions about .aarp domain

    Who operates .aarp domain?The registry for .aarp domains is AARP.
    Who can register a .aarp domain?

    Registration is limited to the AARP organization, its subsidiaries, and its affiliates. There is no process for the general public, including AARP members, to apply for or register a .aarp domain. The TLD functions as a private brand asset for internal use only.

    Can I transfer a .aarp domain between registrars?

    As a closed brand TLD, domain names within .aarp are not traded or transferred between independent registrants. Any transfers would be internal administrative actions managed by the AARP registry between its own approved entities, not subject to standard inter-registrar transfer policies.

    Can I buy a premium .aarp domain name?

    No, premium domain names are not offered for sale. The .aarp namespace is entirely closed, meaning all domains are allocated for the registry operator's own use. There is no secondary market or public auction for any .aarp domains.

    What dispute policies apply to the .aarp TLD?

    The standard Uniform Domain-Name Dispute-Resolution Policy (UDRP) applies, as required by ICANN. However, given the completely restricted nature of registrations, disputes are highly unlikely to arise from the public. Any internal conflicts would be managed by the AARP organization itself.

    Does the registry have any special content requirements?

    Since all domains are registered and used by AARP or its affiliates, content is expected to align with the organization's mission and digital strategy. The registry maintains full control over all content published under the .aarp TLD to ensure it serves as a trusted namespace.