About .app domain
.app is a generic top-level domain (gTLD) operated by Charleston Road Registry Inc., a subsidiary of Google. It was delegated in July 2015 after Google won an ICANN auction for the rights to the string. The TLD was notable for being the first to enforce mandatory HTTPS for all registered domains at its general availability launch, a security feature integrated directly into the TLD's zone configuration.
Who can register .app domain
Registration for .app domains is open to the general public with no restrictions based on geography, industry, or organizational status. Anyone can register a .app domain through an accredited registrar. There are no special verification processes or documentation requirements for most registrants, making it accessible to individuals, businesses, and developers worldwide.
How to register .app domain
- Use a domain registrar's search tool to check if your desired .app domain name is available. Consider searching for variations if your first choice is taken.
- Compare pricing, registration term lengths, and add-on services like WHOIS privacy from several registrars before selecting one. Introductory prices may differ from standard renewal rates.
- Complete the checkout process, providing accurate contact information. You will typically need to register for a minimum of one year.
- After purchase, verify your email to activate the domain and configure its DNS settings through your registrar's control panel to point it to your hosting service.
Typical uses of .app domain
The .app extension is commonly used by software developers, technology companies, and startups to showcase mobile applications, web apps, and software products. It provides a clear, memorable signal that a site is related to an application, helping these entities stand out in a crowded digital space. Many choose .app over more generic extensions to create a direct, topical connection with their product, appealing to a tech-savvy audience.
Tips for registering .app domain
- Domains are registered on an annual basis, with a typical minimum term of one year.
- The entire .app TLD is on the HSTS preload list, meaning browsers will only connect to sites using HTTPS, enhancing security by default.
- WHOIS privacy services are generally available for .app domains through most registrars, though policies may vary.
- Standard ICANN transfer policies apply, but domains may be subject to a 60-day transfer lock after registration or a change of registrant.