About .aquarelle domain
.aquarelle is a brand TLD (dotBrand) delegated through ICANN's 2012 New gTLD Program. The registry operator is Aquarelle.com SA, a company within the Aquarelle Group. The TLD was delegated to the Root Zone of the DNS on December 2, 2014, following a signed Registry Agreement with ICANN dated July 24, 2014. As a brand TLD, it exists primarily to support the exclusive online identity of the Aquarelle brand rather than as a broadly open registration product.
Who can register .aquarelle domain
.aquarelle is a brand TLD controlled entirely by Aquarelle.com SA, which determines all eligibility requirements at its sole discretion. In its application, Aquarelle indicated that during land rush and general availability phases, domain names could potentially be registered by physical persons, organizations, and entities meeting eligibility requirements set by the registry at that time. However, the registry explicitly reserves the right to impose additional restrictions at any time. In practice, this TLD functions as a closed brand extension, and third-party registrations are not available through standard commercial registrar channels.
How to register .aquarelle domain
.aquarelle is not issued through commercial registrars in the conventional sense. As a brand TLD, Aquarelle.com SA controls all registration decisions directly, and any eligibility requirements or registration opportunities are determined entirely at the registry's discretion. Parties interested in a domain under .aquarelle would need to contact Aquarelle.com SA directly to inquire about any available registration process. There is no standard registrar search, checkout, or transfer workflow applicable to this TLD.
Typical uses of .aquarelle domain
.aquarelle domains are used exclusively to support the digital presence of the Aquarelle brand and its associated online properties. Rather than serving a broad registrant community, this TLD enables Aquarelle to create branded, memorable web addresses that reinforce trust and brand recognition across its various online and offline sales channels. Businesses operating under the Aquarelle brand may use these domains for product pages, campaign microsites, regional storefronts, or internal services — all unified under a single, proprietary namespace that no competitor can register.
Tips for registering .aquarelle domain
- Because .aquarelle is a brand TLD, it is not available for purchase through standard domain registrars — do not expect to find it listed on typical registrar search tools.
- All registration terms, conditions, and eligibility requirements are set solely by Aquarelle.com SA and may change at any time without public notice.
- There is no standard WHOIS privacy offering applicable here, as registrations are controlled directly by the registry operator rather than through a commercial registrar pipeline.
- Any domain registered under .aquarelle is subject to the registry's right to impose additional restrictions or revoke registrations in accordance with its own policies.