Generic top-level domainsIDNDNSSEC
Overview
- .baby is a generic top-level domain (gTLD) introduced through ICANN's New gTLD Program.
- The string was categorized under the "Lifestyle" class on icannwiki, indicating a consumer- and lifestyle-oriented positioning.
- .baby was delegated to the DNS Root Zone on 8 April 2016.
History
- Delegation: .baby was delegated to the Root Zone on 8 April 2016 as part of ICANN's new gTLD round.
- Multiple applicants competed for the .baby string during the application process.
Notable applicants
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Radix (DotBaby Inc.)
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Top Level Domain Holdings Ltd. (TLDH)
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Donuts (Auburn Beach, LLC), represented by Daniel Schindler (EVP of Donuts)
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Google (Charleston Road Registry Inc.)
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Johnson & Johnson (represented by Joshua Bourne of FairWinds Partners)
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Famous Four Media (Compact Registry Limited)
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Several applicants submitted Public Interest Commitments (PICs); downloadable PICs were noted for Top Level Domain Holdings and Donuts in the source material.
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Radix received a GAC Early Warning as a portfolio applicant; the issue described related to inclusion of an email address associated with the U.S. Federal Bureau of Investigation in correspondence submitted with applications.
Usage and Audience
- The TLD is listed in the Lifestyle category, suggesting a target audience in consumer, parenting, and family-related sectors.
- Applicants for the string included registry operators, registry service providers, major brands and technology companies, indicating interest from both commercial brands and registry operators.
Notable Cases or Examples
- Objection by Saudi Arabia's Communications and Information Technology Commission (CITC): an objection was filed on the grounds that the string might be used by pornographic sites.
- European Commission communiqué: the European Commission flagged all .baby applications (among others) as potentially raising issues of compatibility with EU legislation or policy positions and sought dialogue with applicants.
- GAC Early Warnings: Radix's applications were subject to a GAC Early Warning related to correspondence that included an FBI-associated email address.
Operator
Whois
% IANA WHOIS server % for more information on IANA, visit http://www.iana.org % This query returned 1 object domain: BABY organisation: XYZ.COM LLC address: 4425 Spring Mountain Rd., Suite 2 address: Las Vegas NV 89102 address: United States of America (the) contact: administrative name: General Counsel organisation: XYZ.COM LLC address: 4425 Spring Mountain Rd., Suite 2 address: Las Vegas NV 89102 address: United States of America (the) phone: +17027576555 e-mail: hello@xyz.com contact: technical name: CTO organisation: CentralNic address: Saddlers House, 4th Floor address: 44 Gutter Lane address: London EC2V 6BR address: United Kingdom of Great Britain and Northern Ireland (the) phone: +44 20 33 88 0600 fax-no: +44 20 33 88 0601 e-mail: tld.ops@centralnic.com nserver: A.NIC.BABY 194.169.218.101 2001:67c:13cc:0:0:0:1:101 nserver: B.NIC.BABY 185.24.64.101 2a04:2b00:13cc:0:0:0:1:101 nserver: C.NIC.BABY 212.18.248.101 2a04:2b00:13ee:0:0:0:0:101 nserver: D.NIC.BABY 212.18.249.101 2a04:2b00:13ff:0:0:0:0:101 ds-rdata: 11182 8 2 6b39ccc9ba6c73c818d68522547e5d56db46e13607dc0e83047d6e111067dcb2 ds-rdata: 14956 8 2 523ec19f90ba1e0cd7292414999aab7a1fe67f878097fac9f18905fc4d68ae08 whois: whois.nic.baby status: ACTIVE remarks: Registration information: https://nic.baby/ created: 2016-01-14 changed: 2025-08-12 source: IANA