• AI Domains
  • Pricing
  • Membership

    • .blog

    Generic top-level domainsDNSSEC

    Overview

    • .blog is a generic top-level domain (gTLD) introduced as part of ICANN's new gTLD expansion and intended for use by blogs.
    • The gTLD is sponsored/operated by Automattic (the company behind WordPress.com) and managed via its registry entity/brand "Knock Knock WHOIS There" (my.blog).
    • DNSSEC is enabled for the TLD.

    History

    • Late 2013: Progress on .blog (and 24 other proposed gTLDs) was halted by ICANN due to concerns about name collisions.
    • 2015: Automattic won the auction for the .blog application, paying an estimated US$19 million for the string (acquiring it from Primer Nivel/Primer Nivel's application).
    • April–May 2016: ICANN approved reassignment and the string was delegated/activated in May 2016 as part of the root zone delegation process.
    • 2019: Automattic announced a backend registry provider change for .blog from Nominet to CentralNic to access further tools and services.

    Name collision and delegation path

    • .blog was among applied-for strings flagged during ICANN's name collision assessment; it was not eligible for an "alternative path" to delegation in November 2013 and had to await further mitigation and review before delegation proceeded.

    Usage and Audience

    • Intended audience: bloggers, publishing platforms, and entities wanting a blog-focused namespace.
    • Sponsor/operator: Automattic/WordPress.com implies a close alignment with the WordPress blogging ecosystem.
    • Registry presence: managed through my.blog (Knock Knock WHOIS There), Automattic's registry arm.

    Former applicants and application notes

    • Multiple applicants originally applied for the .blog string during ICANN's application round, including Radix, Top Level Domain Holdings (Minds + Machines), Top Level Design, Afilias, BET Inc., Google (Charleston Road Registry Inc.), Donuts (Corn Shadow, LLC), and Merchant Law Group LLP.
    • Some applicants received GAC Early Warnings during the evaluation process (notably Google for concerns about exclusive access to a common generic string; Radix received warnings related to other application issues).

    Operator

    Knock Knock WHOIS There, LLC

    Domain Promos

    RegistrarPriceDiscount
    Z.comZ.com
    		US$21.20 US$3.2185

    Whois

    % IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object

domain:       BLOG

organisation: Knock Knock WHOIS There, LLC
address:      60 29th Street
address:      San Francisco CA 94110
address:      United States of America (the)

contact:      administrative
name:         Head of Business Development
organisation: Knock Knock WhoIS There, LLC (KKWT)
address:      60 29th Street
address:      San Francisco CA 94110
address:      United States of America (the)
phone:        +1.8772733049
e-mail:       welcome@my.blog

contact:      technical
name:         Fury Registry Services
organisation: Canadian Internet Registration Authority (CIRA)
address:      979 Bank Street, Suite 400
address:      Ottawa Ontario K1S 5K5
address:      Canada
phone:        +1-613-237-5335
fax-no:       +1-613-237-0534
e-mail:       support@fury.ca

nserver:      A.NS.NIC.BLOG 185.159.197.9 2620:10a:80aa:0:0:0:0:9
nserver:      B.NS.NIC.BLOG 185.159.198.9 2620:10a:80ab:0:0:0:0:9
nserver:      C.NS.NIC.BLOG 2a0e:dbc0:0:0:0:0:0:101 45.142.220.101
nserver:      D.NS.NIC.BLOG 185.159.199.9 2620:10a:80ac:0:0:0:0:9
ds-rdata:     6766 8 2 65581cc0c38868bb708cb1c981f61b8d332c201a9a25b71dcb91ae9959443c32

whois:        whois.nic.blog

status:       ACTIVE
remarks:      Registration information: http://nic.blog

created:      2016-05-12
changed:      2025-05-28
source:       IANA

    Registrars