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  • Type
    Generic top-level domain
    Registry
    Bristol-Myers Squibb Company
    Launched
    Registration term
    1–10 years
    DNSSEC
    Supported
    IDN
    Not supported

    About .bms domain

    .bms is a brand generic top-level domain (gTLD) operated by Bristol-Myers Squibb Company. It was delegated to the root zone on September 22, 2015, as part of ICANN's New gTLD Program. The extension is a closed, single-registrant TLD intended for exclusive use by the registry operator and its affiliates. As a brand TLD, its primary purpose is to serve the digital identity and security needs of the brand holder.

    Who can register .bms domain

    Registration is strictly restricted to Bristol-Myers Squibb Company and its verified affiliates. It is not open to the general public for registration. The registry operator controls all registrations directly, with no commercial availability through third-party registrars. Eligibility is based on internal brand governance and authorization processes.

    How to register .bms domain

    As a closed brand TLD, .bms domains are not allocated through a commercial registrar checkout process. The registry operator, Bristol-Myers Squibb Company, manages all delegations internally. Domain names are assigned based on the company's own digital strategy and brand policies. Requests for registration are handled through internal corporate channels, not public sale.

    Typical uses of .bms domain

    The .bms extension is used exclusively by Bristol-Myers Squibb Company for its digital properties, such as corporate websites, secure portals for partners, and campaigns for specific products. This allows the company to consolidate its online presence under a trusted, branded namespace. It is chosen to enhance brand cohesion, improve security, and signal authenticity to customers and stakeholders in the healthcare and pharmaceutical sectors.

    Tips for registering .bms domain

    • All registrations are managed directly by the registry operator with no public availability.
    • Domain registration and renewal terms are set by the brand's internal governance.
    • WHOIS privacy and other commercial add-ons are not applicable, as the registry controls all data.
    • Transfers between registrars are not possible, as the registry is the sole entity managing the namespace.

    Frequently asked questions about .bms domain

    Who operates .bms domain?The registry for .bms domains is Bristol-Myers Squibb Company.
    Who can register a .bms domain?

    Registration is limited to the registry operator, Bristol-Myers Squibb Company, and its authorized affiliates. There is no public registration process. Any use of a .bms domain is an official digital asset of the company, governed by its internal brand and legal teams.

    Can I transfer a .bms domain between registrars?

    Inter-registrar transfers do not apply to .bms domains, as the registry is the sole manager of all registrations. Domain names within this TLD are not transferred between parties; they are assigned and managed internally by the brand holder according to its corporate policies.

    Can a trademark holder outside the company register a .bms domain?

    No, the .bms namespace is a closed brand TLD reserved for the registry operator. Even with a relevant trademark, external entities cannot register domains under this extension. The company's rights are protected by the closed nature of the TLD itself.

    What dispute policies apply to .bms domains?

    As a single-registrant brand TLD, standard dispute policies like UDRP are generally not applicable, since all registrations are held by the brand owner. Any internal disputes regarding domain use would be resolved through the company's own governance and legal procedures.

    Are there any content requirements for .bms websites?

    Content is governed entirely by the registry operator's internal brand and compliance standards. The company ensures all sites under .bms align with its corporate messaging, legal regulations in the healthcare industry, and security protocols.