Overview
- .build is a generic top-level domain (gTLD) created under ICANN's New gTLD Program.
- The string is intended for the global construction industry and other activities related to "building," aiming to improve communication, information access, and searchability for those sectors.
History
- Applicant / Registry Operator: Plan Bee LLC was the sole applicant and became the registry operator for .build.
- Investor: Minardos Group (a construction company) was an investor in the application.
- Registry service provider listed: Neustar (per registry information).
- Contract signed: Plan Bee LLC received a Registry Agreement with ICANN on 7 November 2013.
- Delegation: .build was delegated to the DNS Root Zone on 18 January 2014, completing the successful application.
Usage and Audience
- Target audience: the global construction industry and other industries or communities engaged in building-related activities.
- Purpose stated by the applicant: to develop an online community dedicated to construction and other forms of building, serving professionals, organizations, and businesses in that sector.
- Marketing/distribution partners: Plan Bee secured NameJet and Afternic to provide auction and premium name distribution.
Registration Rules
- Launch phases: planned Sunrise and Landrush periods prior to general availability.
- Intended availability: after initial phases, .build was described as an "open TLD" with no restrictions on registration for the general public (subject to registry policies and ICANN requirements).
- Allocation method: registration requests for available names to be allocated through accredited registrars on a first-come, first-served basis, subject to registry policies.
Acceptable Use and Takedown Policy
- The registry published an Acceptable Use and Takedown Policy in January 2014.
- The policy bans activities such as spam and child abuse material and also prohibits "gripe sites" and certain PPC-related practices (as stated by the registry announcement).
SEO and Brand Impact
- The applicant emphasized improving searchability and creating a focused online community for construction-related searches and branding.
- The TLD was positioned to serve industry-specific branding and discoverability for construction businesses and professionals.
Notable Cases or Examples
- Plan Bee LLC: sole applicant and registry operator.
- Minardos Group: investor and applicant for related strings (.construction, .expert).
- Launch partners for auctions/premium names: NameJet and Afternic.
- Key dates: Registry Agreement signed 7 Nov 2013; delegated to the Root Zone 18 Jan 2014.
Operator
Plan Bee LLC
Whois
% IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object
domain: BUILD
organisation: Plan Bee LLC
address: 2800 28th St., Suite 170
address: Santa Monica CA 90405
address: United States of America (the)
contact: administrative
name: George Minardos
organisation: Plan Bee LLC
address: 2800 28th St., Suite 170
address: Santa Monica CA 90405
address: United States of America (the)
phone: +01 310 450-6900
fax-no: +01 310 450 6988
e-mail: george@dotbuild.co
contact: technical
name: CTO
organisation: CentralNic
address: Saddlers House, 4th Floor
address: 44 Gutter Lane
address: London EC2V 6BR
address: United Kingdom of Great Britain and Northern Ireland (the)
phone: +44 20 33 88 0600
fax-no: +44 20 33 88 0601
e-mail: tld.ops@centralnic.com
nserver: A.NIC.BUILD 194.169.218.20 2001:67c:13cc:0:0:0:1:20
nserver: B.NIC.BUILD 185.24.64.20 2a04:2b00:13cc:0:0:0:1:20
nserver: C.NIC.BUILD 212.18.248.20 2a04:2b00:13ee:0:0:0:0:20
nserver: D.NIC.BUILD 212.18.249.20 2a04:2b00:13ff:0:0:0:0:20
ds-rdata: 30770 8 2 68e3857b46d09fe8c87b6144a5d61f9613440a6407331ac598970c29809b56f7
ds-rdata: 38839 8 2 dc44b2ecc9762a6d722a9882017fe051422fe7548782168404e5394c2331e8e3
whois: whois.nic.build
status: ACTIVE
remarks: Registration information: https://about.build/
created: 2014-01-09
changed: 2023-10-05
source: IANA
Registrars
