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    5. .buy

    Search For .buy Domain

    Type
    Generic top-level domain
    Registry
    Amazon Registry
    Operator
    Amazon Registry Services, INC
    Launched
    Registration term
    1–10 years
    DNSSEC
    Supported
    IDN
    Supported

    About .buy domain

    .buy is a generic top-level domain (gTLD) delegated to the root zone under ICANN's New gTLD Program in December 2015. It is operated by the registry Amazon. The TLD was awarded to Amazon following an ICANN auction in September 2014, where it emerged as the sole remaining applicant. As a product, it is a commercial domain extension managed by a corporate registry.

    Who can register .buy domain

    Registration for .buy domains is generally open to the public without specific eligibility restrictions. Anyone can register a .buy domain name through an accredited registrar. There are no geographic, organizational, or trademark-based verification requirements for general registration. This open model allows individuals, businesses, and organizations worldwide to secure a .buy domain.

    How to register .buy domain

    1. Search for your desired .buy domain name on a registrar's website to check its availability and see if it is offered as a standard or premium name.
    2. Compare pricing, registration term lengths, and add-on services like WHOIS privacy or email hosting from different registrars before adding the domain to your cart.
    3. Complete the checkout process, providing accurate registrant contact information and selecting your desired registration period, which is typically one to ten years.
    4. After purchase, verify your contact email to activate the domain and proceed to configure DNS settings, such as nameservers, to point the domain to your website or service.

    Typical uses of .buy domain

    The .buy extension is commonly used by e-commerce businesses, retailers, and online marketplaces to create direct, action-oriented web addresses. It serves as a clear signal of commercial intent, making it a popular choice for landing pages, product-specific sites, and advertising campaigns. Companies choose .buy to instantly communicate a transactional purpose, often as a supplement to their primary .com domain for specific promotions or to streamline the customer journey to a point of sale.

    Tips for registering .buy domain

    • Domains can typically be registered for a standard term of 1 to 10 years, with renewal at the prevailing registry rate.
    • WHOIS privacy protection is usually available for this gTLD, depending on the policies of your chosen registrar.
    • Be aware that some .buy domains may be classified as "premium" by the registry, carrying a higher initial purchase and renewal price.
    • The registry operator, Amazon, may have specific rights protection mechanisms or reserved names lists that affect availability.

    Frequently asked questions about .buy domain

    Who operates .buy domain?The registry for .buy domains is Amazon Registry, administered by Amazon Registry Services, INC.
    Who can register a .buy domain?

    Registration is open globally to any individual or entity. No special documentation or proof of commercial activity is required to register a standard .buy domain name. You will need to provide valid contact details during the checkout process with your chosen registrar.

    Can I transfer a .buy domain between registrars?

    Transferring a .buy domain between registrars follows standard ICANN transfer procedures. You must unlock the domain at your current registrar and obtain an authorization code (EPP code). The transfer request must be initiated at the gaining registrar, and the domain must be more than 60 days old and not within a redemption grace period.

    Are there any premium .buy domains?

    Yes, the registry maintains a list of premium .buy domain names. These are often short, generic, or high-value keywords and are sold at a higher price point set by the registry. The renewal fee for a premium domain is also typically higher than for a standard registration.

    What dispute policies apply to .buy domains?

    .buy domains are subject to the Uniform Domain-Name Dispute-Resolution Policy (UDRP) for trademark-based conflicts. The registry also likely implements the Uniform Rapid Suspension (URS) system for clear-cut cases of trademark infringement. Rights holders can use these mechanisms to challenge bad-faith registrations.

    Can I register a .buy domain for multiple years?

    Yes, you can usually register a .buy domain for a period of 1 to 10 years at the time of initial purchase. Choosing a longer registration term can help secure your domain name and may sometimes offer pricing stability, though renewal rates are subject to change.