Overview
- .catering is a generic top-level domain (gTLD) created as part of ICANN's New gTLD Program.
- Classified as an Industry gTLD, intended to provide greater expression on the Internet for the catering sector and related services.
- Registry information in the provided material shows both Demand Media (infobox) and Donuts / New Falls LLC (applicant and registry operator in application details).
History
- Application submitted during ICANN's New gTLD Program (Reveal Day referenced 13 June 2012).
- Applicant: Donuts (New Falls LLC) as noted in the application details.
- Registry agreement with ICANN signed on December 5, 2013, following completion of required processes.
- .catering was delegated to the DNS root zone on 4 February 2014, completing the delegation process.
Usage and Audience
- Intended audience: businesses and individuals associated with the catering industry and related services.
- Application describes the string as an open gTLD to enable greater expression online, suggesting availability to a broad set of registrants within the industry.
Registration Rules
- Application stated intent for an open TLD without pre-registration policies.
- No pre-registration verification planned; the applicant argued such verification could deny legitimate registrants access.
- Plans to adhere to all registration policies required by ICANN.
- Applicant indicated intent to define remediation and takedown policies and to control abuse through user and rights protections.
SEO and Brand Impact
- The application framed .catering as a way to provide greater expression on the Internet, positioning the string as industry-specific branding for catering-related sites.
- No specific technical SEO guidance or statements on search engine treatment were provided in the source material.
Operator
Binky Moon, LLC
Whois
% IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object
domain: CATERING
organisation: Binky Moon, LLC
address: c/o Identity Digital Limited
address: 10500 NE 8th Street, Suite 750
address: Bellevue WA 98004
address: United States of America (the)
contact: administrative
name: Vice President, Engineering
organisation: Identity Digital Limited
address: 10500 NE 8th Street, Suite 750
address: Bellevue WA 98004
address: United States of America (the)
phone: +1.425.298.2200
fax-no: +1.425.671.0020
e-mail: tldadmin@identity.digital
contact: technical
name: Senior Director, DNS Infrastructure Group
organisation: Identity Digital Limited
address: 10500 NE 8th Street, Suite 750
address: Bellevue WA 98004
address: United States of America (the)
phone: +1.425.298.2200
fax-no: +1.425.671.0020
e-mail: tldtech@identity.digital
nserver: V0N0.NIC.CATERING 2a01:8840:22:0:0:0:0:24 65.22.32.24
nserver: V0N1.NIC.CATERING 2a01:8840:23:0:0:0:0:24 65.22.33.24
nserver: V0N2.NIC.CATERING 2a01:8840:24:0:0:0:0:24 65.22.34.24
nserver: V0N3.NIC.CATERING 161.232.16.24 2a01:8840:fa:0:0:0:0:24
nserver: V2N0.NIC.CATERING 2a01:8840:25:0:0:0:0:24 65.22.35.24
nserver: V2N1.NIC.CATERING 161.232.17.24 2a01:8840:fb:0:0:0:0:24
ds-rdata: 18272 8 2 10b5ed103af8acb750d87840fa7ee1e64f0acc4abb62db629d72cc0e44b4d2eb
whois: whois.nic.catering
status: ACTIVE
remarks: Registration information: https://www.identity.digital/
created: 2014-01-30
changed: 2023-09-12
source: IANA
Registrars