Generic top-level domainsDNSSEC
Overview
.cba is a brand generic top-level domain (gTLD) delegated for use by the Commonwealth Bank of Australia (CBA). It is intended to provide an authoritative, bank-controlled Internet space for CBA, its affiliates and partners to offer services, information and communications that signal authenticity and trust to customers.
History
- Applied for as part of ICANN's New gTLD Program.
- Delegated to the DNS root zone on 22 June 2015.
- Registry management is by the Commonwealth Bank of Australia with back-end technical services provided by Afilias.
- CBA also submitted related new gTLD applications such as .commbank and .netbank.
Usage and Audience
- Primary intended users:
- Commonwealth Bank of Australia (CBA)
- CBA affiliates, partners and authorized services
- Customers seeking official online banking, product, service and support pages
- Typical uses include:
- Online banking portals and subdomains
- Product- and service-specific sites
- Customer communication and marketing channels that require verifiable brand authenticity
Registration Rules
- Operates as a restricted registry controlled by CBA.
- CBA can create and manage domain spaces and allocate second- and third-level names for its own purposes and for authorized affiliates or partners.
- The registry is intended to promote brand authenticity and a secure environment for CBA services.
SEO and Brand Impact
- Designed to strengthen consumer trust and confidence by providing an authoritative, bank-branded namespace for official services.
- Positioned to enhance brand reputation and signal authenticity for customer-facing online assets.
- Technical and security concerns (see Notable Cases) have been associated with the string during the application process, which can affect operational considerations.
Notable Cases or Examples
- Name collision issues arose during the application process: ICANN flagged the application as an "uncalculated risk" because the string matched existing uses on some internal networks.
- CBA initially reported collisions in its own internal systems; an analysis by another registry operator indicated only a small portion of observed traffic was attributable to CBA.
- A significant share of apparent traffic to the string was reported to originate from Chiba, Japan, where the label corresponds to a local airport code.
- CBA highlighted its large online presence (including NetBank) and aimed to use .cba to improve the security and authenticity of its online banking environment.
Operator
COMMONWEALTH BANK OF AUSTRALIA
Whois
% IANA WHOIS server % for more information on IANA, visit http://www.iana.org % This query returned 1 object domain: CBA organisation: COMMONWEALTH BANK OF AUSTRALIA address: Ground Floor address: Tower 1 201 Sussex Street address: Sydney NSW 1155 address: Australia contact: administrative name: Domain Admin address: Ground Floor address: Tower 1 201 Sussex Street address: Sydney NSW 1155 address: Australia phone: +61477387865 fax-no: +61291181601 e-mail: domains@cba.com.au contact: technical name: Domain Admin organisation: COMMONWEALTH BANK OF AUSTRALIA address: Ground Floor address: Tower 1 201 Sussex Street address: Sydney NSW 1155 address: Australia phone: +61468499843 fax-no: +61291181601 e-mail: ngtld-cba@cscglobal.com nserver: A.NIC.CBA 2001:dcd:1:0:0:0:0:9 37.209.192.9 nserver: B.NIC.CBA 2001:dcd:2:0:0:0:0:9 37.209.194.9 nserver: C.NIC.CBA 2001:dcd:3:0:0:0:0:9 37.209.196.9 nserver: X.NIC.CBA 156.154.172.82 2610:a1:1074:0:0:0:1:82 nserver: Y.NIC.CBA 156.154.173.82 2610:a1:1075:0:0:0:1:82 nserver: Z.NIC.CBA 156.154.174.82 2610:a1:1076:0:0:0:1:82 ds-rdata: 31729 8 2 84871955bc863e5911b72369b1d1eb75ff087a8093edb4ba4bfb48f95813c034 whois: whois.nic.cba status: ACTIVE remarks: Registration information: http://www.commbank.com.au created: 2015-03-26 changed: 2023-12-05 source: IANA