.ceo

Overview

.ceo is a brand generic top-level domain (gTLD) created for the CEO community. Proposed under ICANN's New gTLD Program, the string was intended to provide a clear, dedicated online identity and communications channel for CEOs, CEO organizations and related services.

History

• Proposed as part of ICANN's New gTLD Program and applied for by CEOTLD Pty Ltd.
• A Registry Agreement with ICANN was signed on 07 November 2013.
• .ceo was delegated to the DNS Root Zone on 29 December 2013.
• The registry/manager named in the application is CEOTLD Pty Ltd. (An infobox entry in source material also lists Neustar.)

Usage and Audience

• Target audience: members of the CEO community, including current and former CEOs, CEO clubs and organizations, and people interested in CEO-related content.
• Use cases: personal or professional pages for CEOs, industry- or location-specific CEO directories, and branded channels for CEO-focused services and products.

Registration Rules

• Registrations in .ceo are controlled by CEOTLD Pty Ltd with an exclusive registration policy intended to protect the registry's commercial reputation.
• The registry stated it will implement rights protection mechanisms and control registrations to reduce abuse and increase trust.
• The intended naming conventions mentioned in the application include examples such as:
  • individual.ceo
  • places/location.ceo
  • industry.ceo

SEO and Brand Impact

• The .ceo gTLD was positioned as a branded namespace to make CEO-related sites easier to find and to convey legitimacy.
• The registry aimed to build brand loyalty and user confidence by restricting registrations and employing rights protection mechanisms, intending to promote trust in content on .ceo domains.

Notable Cases or Examples

• The application's sample naming conventions (individual.ceo, places/location.ceo, industry.ceo) illustrate intended usage patterns and site types for the TLD.
• The registry announced a Sunrise period beginning 10 February 2014 and ending 12 March 2014, followed by general availability commencing 27 March (as stated in the source material).

% IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object

domain:       CEO

organisation: XYZ.COM LLC
address:      4425 Spring Mountain Rd., Suite 2
address:      Las Vegas NV 89102
address:      United States of America (the)

contact:      administrative
name:         General Counsel
organisation: XYZ.COM LLC
address:      4425 Spring Mountain Rd., Suite 2
address:      Las Vegas NV 89102
address:      United States of America (the)
phone:        +17027632191
e-mail:       hello@xyz.com

contact:      technical
name:         CTO
organisation: CentralNic
address:      Saddlers House, 4th Floor
address:      44 Gutter Lane
address:      London EC2V 6BR
address:      United Kingdom of Great Britain and Northern Ireland (the)
phone:        +44 20 33 88 0600
fax-no:       +44 20 33 88 0601
e-mail:       tld.ops@centralnic.com

nserver:      A.NIC.CEO 194.169.218.78 2001:67c:13cc:0:0:0:1:78
nserver:      B.NIC.CEO 185.24.64.78 2a04:2b00:13cc:0:0:0:1:78
nserver:      C.NIC.CEO 212.18.248.78 2a04:2b00:13ee:0:0:0:0:78
nserver:      D.NIC.CEO 212.18.249.78 2a04:2b00:13ff:0:0:0:0:78
ds-rdata:     20929 8 2 dce04f950578106c1c5f8386db709467091c961227606f0a761c7a0e10e2ddc7
ds-rdata:     24601 8 2 3ad5b5b1cc294b39d77dec9669a8fdbbaf0307d3766f29e14f7364e7f83ad771

whois:        whois.nic.ceo

status:       ACTIVE
remarks:      Registration information: http://www.peoplebrowsr.com

created:      2013-12-19
changed:      2025-08-12
source:       IANA