Generic top-level domainsDNSSEC
Overview
- .commbank is a brand generic top-level domain (gTLD) delegated to the DNS root zone on 22 June 2015 as part of ICANN's New gTLD Program.
- It is intended as an authoritative Internet space for the Commonwealth Bank of Australia (CBA) to promote brand identity, authenticity and provide banking and financial services information.
- The registry is managed by the Commonwealth Bank of Australia with back-end services provided by Afilias.
History
- Applied for under ICANN's new gTLD process; application details were revealed on 13 June 2012.
- Delegated to the Root Zone on 22 June 2015.
- Classified as a brand TLD and operated as a delegated string with registry management by CBA and technical back-end by Afilias.
Usage and Audience
- Primary users:
- Commonwealth Bank of Australia (CBA)
- CBA affiliates, partners and authorized entities
- Customers accessing official CBA online and mobile services
- Common industries/uses:
- Retail, business and institutional banking
- Online and mobile banking services
- Product, service and marketing websites under the CBA brand
- Structure: second- and third-level domain names can be used for online/mobile banking, products, services and marketing while assuring brand authenticity.
Registration Rules
- .commbank is operated as a restricted registry.
- CBA has the authority to create and control domain spaces under .commbank for its brand, affiliates and partners.
SEO and Brand Impact
- The gTLD is positioned to enhance consumer trust and confidence by providing an authoritative, branded Internet space for CBA services.
- Intended benefits include stronger brand authentication, improved trust signals for customers, and a clearer association between domains and official CBA services.
Notable Cases or Examples
- CBA referenced its existing digital presence in the application, including NetBank (CBA's online banking service) and commbank.com.au (CBA's central website).
- The application noted CBA's intent to complement .commbank with separate applications for .cba and .netbank.
- commbank.com.au was cited in the application as having received recognition (2011 Banking Website of the Year by Money Magazine) as part of CBA's established online brand presence.
Operator
COMMONWEALTH BANK OF AUSTRALIA
Whois
% IANA WHOIS server % for more information on IANA, visit http://www.iana.org % This query returned 1 object domain: COMMBANK organisation: COMMONWEALTH BANK OF AUSTRALIA address: Ground Floor address: Tower 1 201 Sussex Street address: Sydney NSW 1155 address: Australia contact: administrative name: Domain Admin organisation: ONWEALTH BANK OF AUSTRALIA address: Ground Floor address: Tower 1 201 Sussex Street address: Sydney NSW 1155 address: Australia phone: +61477387865 fax-no: +61291181601 e-mail: domains@cba.com.au contact: technical name: Domain Admin organisation: COMMONWEALTH BANK OF AUSTRALIA address: Ground Floor address: Tower 1 201 Sussex Street address: Sydney NSW 1155 address: Australia phone: +61468499843 fax-no: +61291181601 e-mail: ngtld-cba@cscglobal.com nserver: A.NIC.COMMBANK 2001:dcd:1:0:0:0:0:9 37.209.192.9 nserver: B.NIC.COMMBANK 2001:dcd:2:0:0:0:0:9 37.209.194.9 nserver: C.NIC.COMMBANK 2001:dcd:3:0:0:0:0:9 37.209.196.9 nserver: X.NIC.COMMBANK 156.154.172.82 2610:a1:1074:0:0:0:1:82 nserver: Y.NIC.COMMBANK 156.154.173.82 2610:a1:1075:0:0:0:1:82 nserver: Z.NIC.COMMBANK 156.154.174.82 2610:a1:1076:0:0:0:1:82 ds-rdata: 61396 8 2 74227b152e28cafc3c00b648323982976ee6fc17d521642924d0d145c6135998 whois: whois.nic.commbank status: ACTIVE remarks: Registration information: http://www.commbank.com.au created: 2015-03-26 changed: 2023-12-05 source: IANA