Overview
- .cool is an active generic top-level domain (gTLD) introduced through ICANN's New gTLD Program.
- The registry and manager is Donuts (Koko Lake, LLC).
- The application described the string as a means of providing greater expression on the Internet and intended it to be an open TLD without pre-registration policies.
History
- Donuts applied for .cool as part of the New gTLD Program using an application similar to other Donuts submissions.
- On 14 November 2013 Donuts received a Registry Agreement signed by ICANN for .cool.
- The .cool gTLD was delegated to the DNS root zone on 23 January 2014, marking its availability in the DNS.
Usage and Audience
- The registry positioned .cool as an open gTLD intended to enable "greater expression" online.
- The application emphasized an open-registration approach (no pre-registration verification) and plans for user and rights protections to manage abuse.
Registration Rules
- The application and registry position .cool as an open TLD without pre-registration verification.
- Donuts stated intent to adhere to applicable ICANN registration policies and to define remediation and takedown policies to fit within those requirements.
- The registry indicated it would control abuse through "extensive user and rights protections."
SEO and Brand Impact
- The .cool string was presented as a means to provide greater expression on the Internet, positioning it as a brand-friendly, expressive gTLD for registrants seeking a memorable or stylistic domain extension.
Operator
Binky Moon, LLC
Whois
% IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object
domain: COOL
organisation: Binky Moon, LLC
address: c/o Identity Digital Limited
address: 10500 NE 8th Street, Suite 750
address: Bellevue WA 98004
address: United States of America (the)
contact: administrative
name: Vice President, Engineering
organisation: Identity Digital Limited
address: 10500 NE 8th Street, Suite 750
address: Bellevue WA 98004
address: United States of America (the)
phone: +1.425.298.2200
fax-no: +1.425.671.0020
e-mail: tldadmin@identity.digital
contact: technical
name: Senior Director, DNS Infrastructure Group
organisation: Identity Digital Limited
address: 10500 NE 8th Street, Suite 750
address: Bellevue WA 98004
address: United States of America (the)
phone: +1.425.298.2200
fax-no: +1.425.671.0020
e-mail: tldtech@identity.digital
nserver: V0N0.NIC.COOL 2a01:8840:1a:0:0:0:0:38 65.22.24.38
nserver: V0N1.NIC.COOL 2a01:8840:1b:0:0:0:0:38 65.22.25.38
nserver: V0N2.NIC.COOL 2a01:8840:1c:0:0:0:0:38 65.22.26.38
nserver: V0N3.NIC.COOL 161.232.12.38 2a01:8840:f6:0:0:0:0:38
nserver: V2N0.NIC.COOL 2a01:8840:1d:0:0:0:0:38 65.22.27.38
nserver: V2N1.NIC.COOL 161.232.13.38 2a01:8840:f7:0:0:0:0:38
ds-rdata: 62176 8 2 96734f338d4e0324b2d2d4749966fd092409783ec337bab67574d72bcab7c19e
whois: whois.nic.cool
status: ACTIVE
remarks: Registration information: https://www.identity.digital/
created: 2014-01-16
changed: 2023-09-13
source: IANA
Registrars