Generic top-level domainsIDNDNSSEC
Overview
.creditcard is a generic top-level domain (gTLD) string applied for in ICANN's New gTLD Program. The name is intended to serve registrants and users with an affinity for payment, credit and commerce-related subjects. The applicant and registry operator for the string is Donuts (Binky Frostbite, LLC), which positioned the TLD as a broadly useful, generic namespace for entities connected to credit cards and related services.
History
- Applicant and registry operator: Donuts (Binky Frostbite, LLC).
- Application successful and delegated to the DNS Root Zone on 29 April 2014.
- Registry Agreement with ICANN signed on 20 March 2014.
- During the application process the string received a GAC Early Warning from Australia/GAC Chair Heather Dryden citing concerns that proposed protections might be insufficient in a regulated market.
- Donuts' application materials state the company raised more than US$100 million to support operation of its TLD portfolio.
Usage and Audience
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The registry described the TLD as attractive to a broad and diverse audience related to credit card activity, including:
- credit card issuers
- merchant service providers
- banks and credit analysts
- publishers of credit card and consumer debt information
- credit counselors and consumer support organizations
- individual merchants and stores
- forums for discussion, regulation and debate about consumer credit
- other businesses or individuals with professional or personal affinity to the term CREDITCARD
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Donuts described the string as a generic term intended for open, inclusive registration by legitimate registrants.
Registration Rules
- Donuts stated it would encourage inclusiveness and would not "artificially deny access, on the basis of identity alone (without legal cause)," to second-level registrations.
- The registry affirmed that no entity or group would have exclusive rights to own or register second-level names in the TLD.
- Donuts committed to deploying an array of protections against abuse, including measures addressing trademark concerns and other rights protections. The applicant emphasized operating the TLD with enhanced protections to reduce fraud and abuse relative to incumbent TLDs.
SEO and Brand Impact
- The registry characterized .creditcard as a generic, commerce-related namespace that could improve clarity and relevance for payment- and credit-related sites.
- Donuts committed to security and rights protections and stated an intention to operate the TLD with fewer incidents of fraud and abuse than some incumbent TLDs, positioning .creditcard as a safer namespace for registrants and users.
Notable Cases or Examples
- The string received a GAC Early Warning during evaluation, highlighting government concern about consumer protections for a regulated market.
- Registry Agreement signed with ICANN on 20 March 2014; delegation to the Root Zone completed on 29 April 2014.
Operator
Whois
% IANA WHOIS server % for more information on IANA, visit http://www.iana.org % This query returned 1 object domain: CREDITCARD organisation: Binky Moon, LLC address: c/o Identity Digital Limited address: 10500 NE 8th Street, Suite 750 address: Bellevue WA 98004 address: United States of America (the) contact: administrative name: Vice President, Engineering organisation: Identity Digital Limited address: 10500 NE 8th Street, Suite 750 address: Bellevue WA 98004 address: United States of America (the) phone: +1.425.298.2200 fax-no: +1.425.671.0020 e-mail: tldadmin@identity.digital contact: technical name: Senior Director, DNS Infrastructure Group organisation: Identity Digital Limited address: 10500 NE 8th Street, Suite 750 address: Bellevue WA 98004 address: United States of America (the) phone: +1.425.298.2200 fax-no: +1.425.671.0020 e-mail: tldtech@identity.digital nserver: V0N0.NIC.CREDITCARD 2a01:8840:16:0:0:0:0:65 65.22.20.65 nserver: V0N1.NIC.CREDITCARD 2a01:8840:17:0:0:0:0:65 65.22.21.65 nserver: V0N2.NIC.CREDITCARD 2a01:8840:18:0:0:0:0:65 65.22.22.65 nserver: V0N3.NIC.CREDITCARD 161.232.10.65 2a01:8840:f4:0:0:0:0:65 nserver: V2N0.NIC.CREDITCARD 2a01:8840:19:0:0:0:0:65 65.22.23.65 nserver: V2N1.NIC.CREDITCARD 161.232.11.65 2a01:8840:f5:0:0:0:0:65 ds-rdata: 53764 8 2 e405dd422f4a0b2554a51b063d92e9709a2bf309dc2d5bec2c914065636d3fe4 whois: whois.nic.creditcard status: ACTIVE remarks: Registration information: https://www.identity.digital/ created: 2014-04-24 changed: 2023-09-13 source: IANA