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  • Type
    Generic top-level domain
    Registry
    Viking River Cruises
    Operator
    Viking River Cruises (Bermuda) Ltd.
    Launched
    Registration term
    1–10 years
    DNSSEC
    Supported
    IDN
    Not supported

    About .cruise domain

    .cruise is a proposed generic top-level domain (gTLD) that has not been delegated. The extension was applied for in ICANN's New gTLD Program by two separate entities: Cruise Lines International Association Inc. and Viking River Cruises Ltd. Both applications received an Early Warning from the Governmental Advisory Committee, noting concerns about exclusive access to a common generic string. As a proposed TLD, it is not currently available for registration as a product.

    Who can register .cruise domain

    Registration is not possible as this TLD has not been launched. If delegated in the future, eligibility would depend entirely on the policies set by the successful applicant and approved by ICANN. The applicants are industry associations or companies, suggesting the TLD could potentially be operated as a restricted or community-based gTLD. Specific eligibility criteria for potential registrants are undefined at this stage.

    How to register .cruise domain

    As a proposed and undelegated TLD, there is no standard commercial registration process. Allocation would first require ICANN to delegate the extension to a successful applicant following its application and evaluation procedures. The registry operator would then need to establish a launch plan, potentially including sunrise periods for trademark holders and landrush phases. Only after these stages would general registration, if open, become available through accredited registrars.

    Typical uses of .cruise domain

    If launched, the .cruise extension would logically be adopted by businesses and organizations within the maritime tourism and leisure travel sector. Cruise lines, travel agencies specializing in cruise vacations, port authorities, and related service providers would be the primary registrants, using it to create clear, industry-specific web addresses. It could serve as a dedicated namespace for marketing, bookings, and community engagement, distinguishing these services from broader travel offerings using extensions like .travel or .com.

    Tips for registering .cruise domain

    • The TLD is only proposed; there is no minimum registration term, renewal pricing, or operational registry policy yet defined.
    • Any future launch would likely involve a sunrise period for trademark owners to secure corresponding domains.
    • Premium domain names and their pricing structures would be determined by the future registry operator.
    • WHOIS privacy availability and transfer policies would be established post-delegation and could vary significantly from open gTLDs.

    Frequently asked questions about .cruise domain

    Who operates .cruise domain?The registry for .cruise domains is Viking River Cruises, administered by Viking River Cruises (Bermuda) Ltd..
    Who can register a .cruise domain?

    As the TLD is not active, no one can currently register a .cruise domain. Should it be delegated, the eligibility criteria will be defined by the registry operator and approved by ICANN. Given the applicants are industry entities, it is possible registration could be restricted to verified members of the cruise industry or related sectors, rather than being openly available to the general public.

    Can I transfer a .cruise domain between registrars?

    Inter-registrar transfer procedures cannot be established for a TLD that is not yet in operation. If .cruise launches, standard ICANN transfer policies would likely apply, but the registry may impose additional restrictions or verification steps, especially if it operates as a restricted or community gTLD. Registrants would need to consult the specific registry policies and their chosen registrar for details.

    What was the GAC Early Warning for .cruise?

    The Governmental Advisory Committee issued an Early Warning for both .cruise applications, expressing concern that granting exclusive access to a common generic string for a broad market sector could have negative impacts on competition. This warning serves as a strong recommendation to the ICANN Board to deny the application as submitted, encouraging the applicants to work with objecting governments to address these competition concerns.

    How are disputes handled for a proposed TLD?

    For a proposed TLD, formal dispute policies like the UDRP are not applicable until the extension is delegated and operational. During the application phase, objections can be filed through ICANN's designated dispute resolution procedures, such as Legal Rights Objections or Community Objections. These processes assess whether the proposed string infringes on existing legal rights or harms a clearly defined community.

    Could .cruise become a brand TLD?

    It is possible, as one applicant is a specific cruise line company (Viking River Cruises Ltd.). If their application succeeds and they operate the TLD exclusively for their own corporate use, .cruise would become a brand TLD. Alternatively, if the industry association's application succeeds, it might be structured as a community-based TLD with eligibility rules for the broader cruise sector.