About .cuisinella domain
.cuisinella is a brand gTLD, a type of generic top-level domain reserved for exclusive use by a single brand. It was delegated to the Root Zone on July 3, 2014, and is operated by SALM S.A.S., the registry. This TLD was applied for and secured through ICANN's New gTLD Program with the specific purpose of serving as a dedicated, brand-controlled online namespace. It is not a commercial domain product available for public registration.
Who can register .cuisinella domain
Registration of .cuisinella domain names is strictly restricted. Only SALM S.A.S., the registry operator, and its affiliated entities can register domains within this TLD. The applicant successfully requested an exemption from the standard Registry Operator Code of Conduct to allow this closed model. No domains will be sold, distributed, or transferred to any unrelated third party, making it a private brand asset.
How to register .cuisinella domain
This TLD is not allocated through commercial registrars or a public registration process. Domain names are registered and maintained exclusively by the registry operator, SALM S.A.S., for its own use. The allocation process is an internal corporate decision, with no mechanism for external parties to apply for or purchase these domains. All registrations are controlled by the brand to maintain a cohesive and authoritative online presence.
Typical uses of .cuisinella domain
The .cuisinella TLD is used exclusively by the Cuisinella brand, a leader in kitchen furniture design and manufacturing. It serves as a dedicated digital space for the company to showcase its products, engage with customers, and manage its online communications. By using this branded extension, the company aims to create an intuitive and cohesive online identity that reinforces its market position and directly connects with its customer base in the kitchen industry.
Tips for registering .cuisinella domain
- All domain registrations are held and controlled solely by the registry operator, SALM S.A.S.
- There is no public registration, meaning no pricing, renewal terms, or transfer policies apply to external parties.
- The TLD operates under a specific Code of Conduct exemption granted by ICANN to enable this closed brand model.