About .dclk domain
.dclk is a brand gTLD (generic Top-Level Domain) operated exclusively by Google through its registry entity, Charleston Road Registry Inc. It was delegated to the root zone on 24 January 2015 as part of ICANN's New gTLD Program. The extension was established to provide a dedicated, closed namespace for Google's use, specifically for its DoubleClick advertising services. As a brand TLD, it is not intended for public registration or commercial sale.
Who can register .dclk domain
Registration of .dclk domain names is strictly restricted. Only Google and its controlled affiliates can register second-level domains under this extension. The general public, businesses, and other organizations cannot purchase or register .dclk names through any registrar. Charleston Road Registry, the registry operator, also acts as the sole registrar for this TLD, managing all registrations internally for Google's exclusive use.
How to register .dclk domain
This TLD is not allocated through commercial registrars. Domain names under .dclk are delegated through an internal process controlled by Google and its registry entity, Charleston Road Registry Inc. All registration decisions are made by Google for its own operational use, primarily related to its DoubleClick advertising platform. There is no public application or purchase process; the namespace is entirely closed and reserved for the registry operator's exclusive purposes.
Typical uses of .dclk domain
The .dclk extension is used exclusively by Google for its DoubleClick digital advertising services. Domains under this TLD typically host internal platforms, tools, and services related to ad serving, campaign management, and reporting for the DoubleClick ecosystem. This dedicated namespace allows Google to brand and structure its advertising technology infrastructure distinctly, separating it from its other consumer-facing .google or .youtube brand TLDs. It serves as a secure, branded environment for its enterprise advertising products.
Tips for registering .dclk domain
- All domains are registered and maintained indefinitely by Google for its exclusive use; there is no concept of registration terms, renewals, or public pricing.
- WHOIS privacy, transfer policies, and grace periods are not applicable, as the registry is the sole registrant and registrar.
- There are no premium domain sales or public auctions, as the entire namespace is privately operated.
- The registry operates under an exemption from ICANN's Registry Operator Code of Conduct due to its closed, single-registrant model.