Generic top-level domainsIDNDNSSEC
Overview
.dentist is a generic top-level domain (gTLD) intended for dental professionals, practices and organizations. Proposed during ICANN's New gTLD Program, the string was applied for by Donuts (via Outer Lake, LLC) and later assigned to Rightside (United TLD Holdco, Ltd.). The TLD is positioned to help dental-related entities create clear, sector-specific identities on the web.
History
- Applicant: Donuts Inc. (applied through Outer Lake, LLC / Covered TLD, LLC).
- Ownership transfer: Donuts later assigned the application/registry agreement to Rightside (United TLD Holdco, Ltd.).
- Registry Agreement: ICANN signed a Registry Agreement for .dentist on 20 March 2014 (received by Donuts and later assigned to Rightside).
- Delegation: .dentist was delegated to the DNS Root Zone on 31 May 2014, completing the successful application and making Rightside the Registry Operator for the string.
Background and Regulatory Review
- GAC Early Warning: The application received a GAC Early Warning from Australia (GAC Chair Heather Dryden). The warning expressed concern that the string refers to a regulated market and indicated Donuts had not provided adequate mechanisms to prevent potential consumer harm.
Usage and Audience
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Intended audience (per the applicant):
- Dental professionals (dentists, maxillofacial surgeons, oral surgeons, orthodontists, periodontists and related specialists).
- Dental practices, clinics and firms that support dentistry.
- Related services such as directories, information and consumer-facing listings about dental care.
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Positioning: The applicant described .dentist as attractive for search, self-expression and information sharing within the dental sector, aiming to provide targeted online identities for industry participants.
Registration Rules
- Open registration approach (applicant position): Donuts' application emphasized an inclusive registration policy, stating that no entity or group would have exclusive rights to second-level names and arguing against restricting registrant eligibility based solely on identity.
- Protections: The application committed to an "extensive array of protections against abuse," including measures to address trademark concerns and other consumer protections. Donuts claimed it would implement additional rights and protection mechanisms beyond those in some incumbent TLDs.
SEO and Brand Impact
- Applicant claims: Donuts asserted that .dentist would improve consumer choice and competition in the namespace and would "better facilitate search, self-expression, information sharing and the provision of legitimate goods and services." The TLD was promoted as a way for dental professionals and organizations to create clearer, more relevant online brands.
Notable Events
- 20 March 2014: Registry Agreement signed by ICANN (assigned later to Rightside).
- 31 May 2014: Delegation of .dentist to the DNS Root Zone.
Operator
Whois
% IANA WHOIS server % for more information on IANA, visit http://www.iana.org % This query returned 1 object domain: DENTIST organisation: Dog Beach, LLC address: c/o Identity Digital Limited address: 10500 NE 8th Street, Suite 750 address: Bellevue WA 98004 address: United States of America (the) contact: administrative name: Vice President, Engineering organisation: Identity Digital Limited address: 10500 NE 8th Street, Suite 750 address: Bellevue WA 98004 address: United States of America (the) phone: +1.425.298.2200 fax-no: +1.425.671.0020 e-mail: tldadmin@identity.digital contact: technical name: Senior Director, DNS Infrastructure Group organisation: Identity Digital Limited address: 10500 NE 8th Street, Suite 750 address: Bellevue WA 98004 address: United States of America (the) phone: +1.425.298.2200 fax-no: +1.425.671.0020 e-mail: tldtech@identity.digital nserver: V0N0.NIC.DENTIST 2a01:8840:1a:0:0:0:0:27 65.22.24.27 nserver: V0N1.NIC.DENTIST 2a01:8840:1b:0:0:0:0:27 65.22.25.27 nserver: V0N2.NIC.DENTIST 2a01:8840:1c:0:0:0:0:27 65.22.26.27 nserver: V0N3.NIC.DENTIST 161.232.12.27 2a01:8840:f6:0:0:0:0:27 nserver: V2N0.NIC.DENTIST 2a01:8840:1d:0:0:0:0:27 65.22.27.27 nserver: V2N1.NIC.DENTIST 161.232.13.27 2a01:8840:f7:0:0:0:0:27 ds-rdata: 44359 8 2 7fa7576377dd2904a2dc223d4d21c8d75b394f65794afb21cda90bf56c78c8ce whois: whois.nic.dentist status: ACTIVE remarks: Registration information: https://www.identity.digital/ created: 2014-05-22 changed: 2023-09-12 source: IANA