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    • .finance

    Generic top-level domainsIDNDNSSEC

    Overview

    .finance is a generic top-level domain (gTLD) applied for under ICANN's New gTLD Program. The string is intended for finance and commerce-related uses and is categorized among Commerce gTLDs. The registry operator is Donuts (Cotton Cypress, LLC).

    History

    • Applicant and Registry Operator: Donuts (Cotton Cypress, LLC).
    • Registry Agreement with ICANN signed: 20 March 2014.
    • Delegated to the DNS root zone: 29 April 2014.
    • During the application process the string received a GAC Early Warning (from Australia) noting that the TLD refers to a regulated market and that the application had not provided adequate measures to protect consumers.
    • The European Commission also flagged the .finance application as one of a set of strings it considered could raise compatibility issues with EU legislation and sought dialogue with applicants.

    Usage and Audience

    • Typical audience: financial services, banking, investment, fintech, and other commerce-related organizations and information services.
    • Category: Commerce gTLD targeting finance-related uses.

    SEO and Brand Impact

    • The application process for .finance included regulatory scrutiny (GAC Early Warning and European Commission flagging) related to consumer protection and legal compatibility, factors that can affect brand positioning and stakeholder trust for registrants.
    • The source does not provide specific technical or search-engine guidance for .finance domains.

    Operator

    Binky Moon, LLC

    Whois

    % IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object

domain:       FINANCE

organisation: Binky Moon, LLC
address:      c/o Identity Digital Limited
address:      10500 NE 8th Street, Suite 750
address:      Bellevue WA 98004
address:      United States of America (the)

contact:      administrative
name:         Vice President, Engineering
organisation: Identity Digital Limited
address:      10500 NE 8th Street, Suite 750
address:      Bellevue WA 98004
address:      United States of America (the)
phone:        +1.425.298.2200
fax-no:       +1.425.671.0020
e-mail:       tldadmin@identity.digital

contact:      technical
name:         Senior Director, DNS Infrastructure Group
organisation: Identity Digital Limited
address:      10500 NE 8th Street, Suite 750
address:      Bellevue WA 98004
address:      United States of America (the)
phone:        +1.425.298.2200
fax-no:       +1.425.671.0020
e-mail:       tldtech@identity.digital

nserver:      V0N0.NIC.FINANCE 2a01:8840:16:0:0:0:0:10 65.22.20.10
nserver:      V0N1.NIC.FINANCE 2a01:8840:17:0:0:0:0:10 65.22.21.10
nserver:      V0N2.NIC.FINANCE 2a01:8840:18:0:0:0:0:10 65.22.22.10
nserver:      V0N3.NIC.FINANCE 161.232.10.10 2a01:8840:f4:0:0:0:0:10
nserver:      V2N0.NIC.FINANCE 2a01:8840:19:0:0:0:0:10 65.22.23.10
nserver:      V2N1.NIC.FINANCE 161.232.11.10 2a01:8840:f5:0:0:0:0:10
ds-rdata:     28624 8 2 860c6291c65e96464ecdb0f349a9f9f10b1f5872d8a39ba27dbfafe38d85f07d

whois:        whois.nic.finance

status:       ACTIVE
remarks:      Registration information: https://www.identity.digital/

created:      2014-04-24
changed:      2023-09-12
source:       IANA

    Registrars