.ggee

Overview

.ggee is a brand generic top-level domain (gTLD) created for the G-Gee smartphone game platform. Managed by GMO Internet, the string was delegated in ICANN's New gTLD Program and intended to serve as a unified, memorable top-level namespace for G-Gee services worldwide.

History

• Applied-for as part of ICANN's New gTLD Program (Reveal Day: 13 June 2012).
• Registry Agreement with ICANN was signed on 09 January 2014 by GMO Internet.
• The .ggee string was delegated to the DNS root zone on 25 December 2014.
• Registry operator / manager: GMO Internet (priority listing 1462 in source data).

Usage and Audience

• Purpose: A branded namespace for the G-Gee smartphone game platform and related services.
• Platform background (from applicant materials):
  • G-Gee launched in 2010 and reported over 7 million members across 136 countries.
  • G-Gee distributes more than 300 games and operates as a secure distribution platform for Android developers.
• Operators and stakeholders:
  • Service operator: GMO GameCenter K.K. (Japan) and subsidiaries GMO GameCenter Korea and GMO GameCenter US.
  • Trademark rights held by GMO Internet, Inc., the applicant and registry operator.
• Intended audience: G-Gee users, game developers using G-Gee distribution, and GMO GameCenter stakeholders.

Registration Rules

• Restriction: .ggee is limited to GMO GameCenter and its stakeholders (a restricted/brand TLD).
• Policy emphasis: The applicant describes restrictive registration rules and comprehensive abuse-handling processes intended to minimize abusive registrations and ensure reliable information within the .ggee namespace.

SEO and Brand Impact

• Brand-first TLD: The applicant emphasized that .ggee places the brand at the top-level, not the second-level, improving directness and memorability for marketing and branding.
• Expected benefits claimed by the applicant:
  • Stronger role in marketing activities due to a simple, direct top-level string.
  • Increased user trust and reliable information because of restrictive registration and abuse handling.
  • Promotion of differentiation among registries and registrars, potentially encouraging competition and innovation in services and operations.

% IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object

domain:       GGEE

organisation: GMO Internet, Inc.
address:      Cerulean Tower
address:      26-1 Sakuragaoka-cho
address:      Shibuya-ku Tokyo 150-8512
address:      Japan

contact:      administrative
name:         Representive Director
organisation: GMO Registry, Inc.
address:      Cerulean Tower
address:      26-1 Sakuragaoka-cho
address:      Shibuya-ku Tokyo 150-8512
address:      Japan
phone:        +81-3-5456-1601
fax-no:       +81-3-3780-5239
e-mail:       newgtld@gmoregistry.com

contact:      technical
name:         Director
organisation: GMO Registry, Inc.
address:      Cerulean Tower
address:      26-1 Sakuragaoka-cho
address:      Shibuya-ku Tokyo 150-8512
address:      Japan
phone:        +81-3-5456-1601
fax-no:       +81-3-3780-5239
e-mail:       newgtld@gmoregistry.com

nserver:      A.GMOREGISTRY.NET 2001:dcd:1:0:0:0:0:4 37.209.192.4
nserver:      B.GMOREGISTRY.NET 2001:dcd:2:0:0:0:0:4 37.209.194.4
nserver:      K.GMOREGISTRY.NET 37.209.196.4
nserver:      L.GMOREGISTRY.NET 2001:dcd:4:0:0:0:0:4 37.209.198.4
ds-rdata:     602 8 2 0d54d07bebf1a6afe76ecf6d55c48698d8f233b719009329e4465b75078479d5

whois:        whois.nic.ggee

status:       ACTIVE
remarks:      Registration information: http://nic.ggee

created:      2014-12-18
changed:      2019-08-07
source:       IANA