Generic top-level domainsDNSSEC
Overview
.homes is a generic top-level domain (gTLD) proposed under ICANN's New gTLD Program and operated by DERHomes, LLC, a subsidiary of Dominion Enterprises. The string was intended as a trusted, hierarchical namespace to contain listings of homes for rent or sale and a repository of goods and services related to homes.
History
- Applicant / Registry Operator: Dominion Enterprises (DERHomes, LLC).
- Application: Submitted as part of ICANN's New gTLD Program.
- Registry Agreement: Signed by ICANN on 09 January 2014.
- Delegation: .homes was delegated to the DNS Root Zone on 22 May 2014.
Usage and Audience
- Target audience: real estate consumers and professionals seeking home listings, rental/sale information, and home-related goods and services.
- Intended use: a hierarchical and intuitive namespace for home listings (by property type, style, and geography) and related services.
- Operator background: Dominion Enterprises is a marketing services company serving real estate and other industries, with many real-estate related properties and services.
Registration Rules
- Initial allocation model: Dominion planned to reserve or allocate generic strings (e.g., property types) and geographic names to its online real estate properties to create a hierarchical naming framework.
- Phased rollout:
- Stage 1: Allocated strings and registrations by existing Dominion clients (ensuring known registrant identities via pre-existing business relationships).
- Stage 2: Potentially opening registrations to non-Dominion registrants subject to a validation/verification process; timing and exact mechanisms were to be determined by DERHomes.
SEO and Brand Impact
- Brand positioning: The operator intended .homes to be a "trusted" and consumer-friendly namespace tied to Dominion's existing real-estate brands.
- Leveraging existing assets: The gTLD was designed to capitalize on Dominion's real-estate audience and properties (e.g., Homes.com) to provide recognizable, industry-specific domain names.
Notable Cases or Examples
- Homes.com: A key Dominion property referenced in the application, described as a premier real estate search destination with substantial monthly traffic and listing inventory.
- Homes Connect: Dominion's marketing platform for agents and brokers (noted as serving tens of thousands of real-estate professionals).
- Homes.com Mobile: Mobile site presence highlighted as part of the operator's ecosystem.
Operator
Whois
% IANA WHOIS server % for more information on IANA, visit http://www.iana.org % This query returned 1 object domain: HOMES organisation: XYZ.COM LLC address: 4425 Spring Mountain Rd., Suite 2 address: Las Vegas NV 89102 address: United States of America (the) contact: administrative name: General Counsel organisation: XYZ.COM LLC address: 4425 Spring Mountain Rd., Suite 2 address: Las Vegas NV 89102 address: United States of America (the) phone: +1 702 757 6555 e-mail: hello@xyz.com contact: technical name: CTO organisation: CentralNic address: Saddlers House, 4th Floor address: 44 Gutter Lane address: London EC2V 6BR address: United Kingdom of Great Britain and Northern Ireland (the) phone: +44 20 33 88 0600 fax-no: +44 20 33 88 0601 e-mail: tld.ops@centralnic.com nserver: A.NIC.HOMES 194.169.218.132 2001:67c:13cc:0:0:0:1:132 nserver: B.NIC.HOMES 185.24.64.132 2a04:2b00:13cc:0:0:0:1:132 nserver: C.NIC.HOMES 212.18.248.132 2a04:2b00:13ee:0:0:0:0:132 nserver: D.NIC.HOMES 212.18.249.132 2a04:2b00:13ff:0:0:0:0:132 ds-rdata: 33262 8 2 d9f3c8d72738eba7ed5002404c5e2748e1aa47c83e36d33d2d4eb72360e49d80 ds-rdata: 64382 8 2 252b825350b3fb0d15cc087d7e7e52af81ce901db0f3a614d927ad153c909560 whois: whois.nic.homes status: ACTIVE remarks: Registration information: https://nic.homes/ created: 2014-05-01 changed: 2025-08-12 source: IANA