.lanxess

Overview

• .lanxess is a branded generic top-level domain (gTLD) applied for and owned by LANXESS Corporation.
• The extension is a closed, brand-specific TLD intended to represent the LANXESS brand in the Domain Name System.

History

Delegation

• LANXESS's application for .lanxess succeeded and the string was delegated to the DNS Root Zone on 26 January 2016.
• The registry listed for .lanxess is Neustar.

Application rationale

• In its application, the registrant described .lanxess as a closed branded TLD designed to promote security, stability and consumer trust by keeping registry control with the brand owner.
• The applicant argued that a closed branded model reduces risks such as cybersquatting, abusive registrations and speculative registrations because the single registrant (the brand owner) controls all registrations.

Usage and Audience

• Primary user: LANXESS Corporation as the brand owner and its authorized entities.
• Intended audience: customers, partners and other stakeholders seeking branded, trusted LANXESS-related web and online resources.
• The model is closed/brand-controlled rather than open to general public registration.

Registration Rules

• Eligibility: The TLD is operated as a closed branded registry with a single registrant—the owner of the LANXESS brand.
• Restrictions and intent: The registry model is intended to prevent cybersquatting, phishing, piracy and abusive or speculative registrations by limiting registrations to those authorized by the brand owner.

SEO and Brand Impact

• The applicant emphasized that using a branded, closed TLD can enhance consumer trust and brand integrity by signaling that domains under .lanxess are officially controlled by LANXESS.
• The registry model is presented as reducing clutter and confusion in the namespace by ensuring active domains have clear business purpose tied to the brand, and by enabling stricter dispute prevention and resolution practices.

% IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object

domain:       LANXESS

organisation: LANXESS Corporation
address:      111 RIDC Park West Drive
address:      Pittsburgh PA 15275-1112
address:      United States of America (the)

contact:      administrative
name:         IT Internet Domain Administration
organisation: LANXESS Deutschland GmbH
address:      Building B108, Chempark
address:      Leverkusen 51369
address:      Germany
phone:        +49 221 8885 2564
fax-no:       +49 221 8885 5274
e-mail:       ngtld-lanxess@cscglobal.com

contact:      technical
name:         IANA Contact
organisation: GoDaddy Registry
address:      100 S. Mill Ave, Suite 1600
address:      Tempe AZ 85281
address:      United States of America (the)
phone:        +1 480 505 8800
fax-no:       +1 480 624 2546
e-mail:       iana@registry.godaddy

nserver:      A.NIC.LANXESS 2001:dcd:1:0:0:0:0:9 37.209.192.9
nserver:      B.NIC.LANXESS 2001:dcd:2:0:0:0:0:9 37.209.194.9
nserver:      C.NIC.LANXESS 2001:dcd:3:0:0:0:0:9 37.209.196.9
nserver:      NS1.DNS.NIC.LANXESS 156.154.144.101 2610:a1:1071:0:0:0:0:65
nserver:      NS2.DNS.NIC.LANXESS 156.154.145.101 2610:a1:1072:0:0:0:0:65
nserver:      NS3.DNS.NIC.LANXESS 156.154.159.101 2610:a1:1073:0:0:0:0:65
ds-rdata:     42049 8 2 8f36c334345a3308d0e6c36974effeb13b3b5c0297a0a76443311a5bf98e01c8

whois:        

status:       ACTIVE
remarks:      Registration information: http://www.lanxess.com

created:      2016-01-08
changed:      2024-05-11
source:       IANA