Overview
- .mango is a Brand gTLD created under ICANN's New gTLD Program.
- The string was applied for by PUNTO FA S.L. and designated specifically for the Spanish-based international fashion brand MANGO.
- The registry operation is handled by Punto Fa with support from UBILIBET, S.L.; an ICANNWiki entry lists the registry as CORE.
History
- Application submitted as part of ICANN's New gTLD Program (Reveal Day referenced 13 June 2012).
- A Registry Agreement with ICANN was signed for .mango on 24 October 2013 after passing Initial Evaluation.
- The .mango TLD was delegated to the DNS Root Zone on 16 February 2014, completing the successful application.
Usage and Audience
- Intended for the exclusive use of the MANGO Group of companies (Punto Fa and its affiliates).
- Designed to serve the MANGO fashion brand, which the application describes as present in over 100 countries.
- PUNTO FA stated the TLD is specifically designated for MANGO's services and purposes and, at the time of application, did not plan to open registrations to third parties.
Registration Rules
- Eligibility: Exclusive use by the MANGO Group (PUNTO FA and its affiliates).
- Restrictions: The applicant indicated registrations would not be opened to third parties at the time of application.
SEO and Brand Impact
- As a brand TLD, .mango is positioned to strengthen MANGO's global brand identity and provide a dedicated namespace for the company's services and communications.
Notable Cases or Examples
- The application materials list a number of MANGO trademarks across jurisdictions as part of the justification for exclusive use, including:
- International trademark (registration number: 613.600)
- Spanish trademarks such as:
- M 1164248 (Nice class 25 — clothing)
- M 1214416 (Nice class 2 — colours and materials)
- M 1214428 (Nice class 14 — jewellery)
- M 1214451 (Nice class 38 — communication services)
- M 1804317 (Nice class 24 — textile materials)
Operator
PUNTO FA S.L.
Whois
% IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object
domain: MANGO
organisation: PUNTO FA S.L.
address: Carrer Mercaders 9-11
address: Pol. Ind. Riera de Caldes
address: Palau-Solità i Plegamans Barcelona 08184
address: Spain
contact: administrative
name: Sergi Moreu Soler
organisation: UBILIBET S.L.
address: Psg. Sant Joan 72
address: Barcelona 08009
address: Spain
phone: +34 932 654 145
fax-no: +34 932 329 544
e-mail: mangogtld@ubilibet.com
contact: technical
name: TLD TechAdmin
organisation: CORE Association
address: 2, Cours de Rive
address: Geneva CH-1204
address: Switzerland
phone: +41 223 125 610
fax-no: +41 223 125 612
e-mail: dnsmaster@corenic.org
nserver: ANYCAST10.IRONDNS.NET 195.253.64.12 2a01:5b0:4:0:0:0:0:c
nserver: ANYCAST23.IRONDNS.NET 195.253.65.11 2a01:5b0:5:0:0:0:0:b
nserver: ANYCAST24.IRONDNS.NET 195.253.65.12 2a01:5b0:5:0:0:0:0:c
nserver: ANYCAST9.IRONDNS.NET 195.253.64.11 2a01:5b0:4:0:0:0:0:b
ds-rdata: 42309 10 2 3afd388dcc7de7ad4fa84ec0f897b59faef31877f80ef4d55e5acbdfd8ab98de
whois: whois.nic.mango
status: ACTIVE
remarks: Registration information: http://www.mango.com
created: 2014-01-23
changed: 2022-01-07
source: IANA