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    • .melbourne

    Generic top-level domainsDNSSEC

    Overview

    .melbourne is a proposed geographic generic top-level domain (geoTLD) intended to represent the city of Melbourne, Australia. The gTLD was applied for under ICANN's New gTLD Program to connect individuals, businesses and groups in Victoria and to promote Melbourne's identity online.

    History

    • Status: Proposed gTLD.
    • Registry operator selected: ARI Registry Services to provide technical registry functions.
    • The State Government of Victoria contracted Melbourne IT for other gTLD consultancy work.
    • ARI Registry Services won the tender over a joint bid by CoCCA, Sedari, and Cloud Registry.
    • Applicant: State Government of Victoria (Department of Business and Innovation, Innovation and Technology Division), with the support of the Melbourne City Council.

    Usage and Audience

    • Intended registrants:
      • Government bodies in Victoria
      • Businesses with a Victorian address
      • Residents with a Victorian address
    • Purpose and positioning:
      • Promote Melbourne as a place to live, work, invest, visit and learn
      • Provide an online geo-distinctive presence for Victorian entities
      • Encourage local information availability for activities, businesses, community groups, organisations and government bodies related to Melbourne
    • Geographic scope: Greater Melbourne (City of Melbourne plus about 30 municipalities; applicant referenced a population of approximately 4 million).

    Registration Rules

    • Eligibility: Registrations are restricted to eligible registrants who possess an address in the State of Victoria, Australia.
    • Only government bodies in Victoria and businesses and residents with a Victorian address may register second-level domains under .melbourne.

    SEO and Brand Impact

    • The .melbourne geoTLD is positioned to offer a clear local/geo signal and marketing advantages to Victorian organisations and businesses.
    • Applicant-stated benefits include encouraging innovation and entrepreneurship, providing economic benefits, increasing utilisation of technology resources, and facilitating a local online identity that promotes competition and local visibility.

    Operator

    The Crown in right of the State of Victoria, represented by its Department of State Development, Business and Innovation

    Whois

    % IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object

domain:       MELBOURNE

organisation: The Crown in right of the State of Victoria, represented by its Department of State Development, Business and Innovation
address:      Level 20, 80 Collins Street
address:      Melbourne VIC 3000
address:      Australia

contact:      administrative
name:         IANA Contact
organisation: GoDaddy Registry
address:      100 S. Mill Ave, Suite 1600
address:      Tempe AZ 85281
address:      United States of America (the)
phone:        +1 480-505-8800
fax-no:       +1 480-624-2546
e-mail:       iana@registry.godaddy

contact:      technical
name:         IANA Contact
organisation: GoDaddy Registry
address:      100 S. Mill Ave, Suite 1600
address:      Tempe AZ 85281
address:      United States of America (the)
phone:        +1 480-505-8800
fax-no:       +1 480-624-2546
e-mail:       iana@registry.godaddy

nserver:      A.NIC.MELBOURNE 2001:dcd:1:0:0:0:0:10 37.209.192.10
nserver:      B.NIC.MELBOURNE 2001:dcd:2:0:0:0:0:10 37.209.194.10
nserver:      C.NIC.MELBOURNE 2001:dcd:3:0:0:0:0:10 37.209.196.10
nserver:      X.NIC.MELBOURNE 156.154.172.82 2610:a1:1074:0:0:0:1:82
nserver:      Y.NIC.MELBOURNE 156.154.173.82 2610:a1:1075:0:0:0:1:82
nserver:      Z.NIC.MELBOURNE 156.154.174.82 2610:a1:1076:0:0:0:1:82
ds-rdata:     17374 8 2 6d9aaf608c610bea2a8ce99b8870e02e7ec8cd2a8c1a76d363cd813a682f5513

whois:        whois.nic.melbourne

status:       ACTIVE
remarks:      Registration information: https://www.live.melbourne/

created:      2014-07-03
changed:      2024-04-17
source:       IANA

    Registrars