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    5. .mlb

    Search For .mlb Domain

    Type
    Generic top-level domain
    Registry
    MLB Advanced Media DH
    Operator
    MLB Advanced Media DH, LLC
    Launched
    Registration term
    1–10 years
    DNSSEC
    Supported
    IDN
    Supported

    About .mlb domain

    .mlb is a brand gTLD (generic top-level domain) and was proposed as part of ICANN's New gTLD Program. The applicant is MLB Advanced Media DH, LLC, a subsidiary of Major League Baseball's interactive media company, and the registry operator is Neustar. The application was submitted with the primary purpose of creating a trusted, secure namespace for the applicant's own use and for protecting its brand online. The delegation of this TLD is intended to be tightly controlled by the applicant.

    Who can register .mlb domain

    Registration of .mlb domain names is not open to the general public. The applicant's stated rollout plan reserves all registrations for the registry operator itself and its affiliated entities during the initial stages. The TLD may potentially be expanded in the future to include third parties, but only those with a qualifying commercial or charitable agreement with an MLB Entity, such as licensees, sponsors, or strategic partners.

    How to register .mlb domain

    .mlb is a brand TLD allocated exclusively for the registry operator's own use and is not sold through commercial registrars. The applicant, MLB Advanced Media DH, LLC, will manage all registrations internally. Domain names will be allocated in stages, first for internal testing, then for use by the applicant and its affiliated entities. Any future expansion to qualified third parties would be subject to the registry's own feasibility analysis and business strategies.

    Typical uses of .mlb domain

    The .mlb extension is designed to serve as the official online namespace for Major League Baseball and its related entities. Its primary use is to provide a secure and intuitive channel for the league's digital content, e-commerce, and fan engagement platforms, such as MLB.com and MLB.TV. This TLD allows the league to consolidate its online presence under a single, branded hierarchy, differentiating its official properties from the broader internet. It may also be used for partners and licensees under strict agreements.

    Tips for registering .mlb domain

    • The TLD is a closed brand registry, meaning registrations are not available for public purchase through standard domain registrars.
    • Any future registration by third parties would require a formal commercial or charitable agreement with an MLB Entity, as determined by the registry's business strategy.
    • The registry operator maintains full control over all domain name allocations and the security policies governing the namespace.

    Frequently asked questions about .mlb domain

    Who operates .mlb domain?The registry for .mlb domains is MLB Advanced Media DH, administered by MLB Advanced Media DH, LLC.
    Who can register a .mlb domain?

    Registration is strictly restricted. Initially, only the registry operator, MLB Advanced Media DH, LLC, and its affiliated Major League Baseball entities can register domains. A future phase may allow registrations by qualified third parties like official sponsors or licensees, but this would require a direct business agreement and is not guaranteed. There is no public registration process.

    Can I transfer a .mlb domain between registrars?

    As a closed brand TLD, standard inter-registrar transfers do not apply. All domain names are managed directly by the registry operator for its own use or for allocation to approved entities. Any potential reassignment of a domain name from one qualified entity to another would be governed by the internal policies and agreements set by the registry, not by public transfer procedures.

    Can I register a .mlb domain name for my baseball fan site?

    No, you cannot. The .mlb TLD is a proprietary brand extension reserved exclusively for use by Major League Baseball and its formally affiliated organizations. It is not available for registration by fans, independent fan clubs, or unofficial websites. The registry's application clearly states its purpose is to protect the MLB brand and serve its official online presence.

    What dispute policy applies to .mlb domain names?

    As a brand TLD operated for the registry's exclusive benefit, standard public dispute policies like the UDRP may not be applicable in the same way. The registry operator maintains complete control over the namespace and can address any conflicts internally. Any use of the TLD by a third party would be under a strict agreement, which would itself define the terms for resolving any disputes.

    Will .mlb domains ever be available to the public?

    Based on the applicant's stated rollout plan, public registration is not anticipated. The plan describes a potential future stage where domains might be allocated to third-party partners with a formal agreement, such as sponsors or licensees. This is not a public open registration, but a controlled expansion to a limited set of qualified business partners at the registry's sole discretion.