Overview
- .mp is the country-code top-level domain (ccTLD) assigned to the Northern Mariana Islands (ISO 3166 code: MP).
- It is managed and sponsored by Saipan DataCom, Inc. and registrations are made directly at the second level (example: example.mp).
- The namespace has been marketed for sites usable on mobile devices and is sometimes used as a domain hack or where "MP" stands for "Member of Parliament".
History
- Introduced: October 22, 1996.
- Registry/Sponsor: Saipan DataCom, Inc.
- Official registry portal: get.mp (registry offers registration and management services).
- Pricing notes (as published by the registry):
- Domains with four or more characters may be purchased for $20 (per registration period advertised).
- Premium short domains are priced higher; for example, two-character domains have been listed at $5,000 for a three-year registration.
- Former services: Saipan DataCom formerly operated chi.mp, a content/identity hub tied to .mp registrations; chi.mp's free .mp registrations were later terminated and the chi.mp service has been defunct since at least May 2013. As of August 2021, the registry listed chi.mp for sale.
Usage and Audience
- Primary usage:
- A few sites related to the Northern Mariana Islands appear under .mp, including third-level governmental sites (e.g., .gov.mp) and organizational or commercial third-level names (e.g., .org.mp, .co.mp).
- Secondary/marketing usage:
- Marketed for mobile-oriented sites and as a domain suitable for short or brandable addresses.
- Used as a domain hack by services such as Mailchimp (mailchi.mp) to redirect to their main website.
- Typical registrants include entities seeking short or brandable domains, domain-hack uses, and parties with a connection to the Northern Mariana Islands.
Registration Rules
- Registration level: Registrations are accepted directly under .mp (second-level registrations only).
- Restrictions and warranties:
- Wikipedia notes "No registration restrictions; purchased domains have no restrictions."
- Registry terms require applicants to warrant that the domain is registered in good faith and not for bad-faith purposes such as cybersquatting, selling to trademark owners for profit, disrupting competitors, or creating confusion with trademarks.
- Allowed characters: letters (a–z), digits (0–9) and the hyphen (-).
- Length: Maximum label length is 63 characters (exclusive of ".mp").
- Whois and dispute policy:
- There is no public WHOIS service for .mp; Saipan DataCom provides WHOIS data in cases such as potential trademark infringement. The host whois.nic.mp has been reported not to resolve.
- The registry publishes a Registration and Service Agreement and a Dispute Resolution Policy (UDRP-style dispute procedures are referenced).
SEO and Brand Impact
- The TLD has been actively marketed for mobile and short/brandable domain usage, which can be attractive for branding and domain-hack strategies.
- No public authoritative statements in the provided sources about search-engine ranking behavior or special trust signals tied specifically to .mp; use as a recognizable brand or redirect (e.g., mailchi.mp) demonstrates practical brand use.
Notable Cases or Examples
- chi.mp: A formerly operated content hub and identity management platform tied to .mp registrations; free .mp registrations provided earlier by chi.mp were later terminated and the service has been defunct since at least May 2013.
- Mailchimp: Uses the domain hack mailchi.mp to redirect to its main service, a prominent example of .mp in global branding.
Operator
Saipan Datacom, Inc.
Whois
% IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object
domain: MP
organisation: Saipan Datacom, Inc.
address: P.O. Box 504053
address: Saipan MP 96950
address: Northern Mariana Islands (the)
contact: administrative
name: Daniel Camacho
organisation: Saipan Datacom, Inc.
address: P.O. Box 504177
address: Saipan MP 96950
address: Northern Mariana Islands (the)
phone: +1 670 483 3264
fax-no: +1 670 235 0965
e-mail: dcamacho@saipan.com
contact: technical
name: Daniel Camacho
organisation: Saipan Datacom, Inc.
address: P.O. Box 504177
address: Saipan MP 96950
address: Northern Mariana Islands (the)
phone: +1 670 483 3264
fax-no: +1 670 235 0965
e-mail: dcamacho@saipan.com
nserver: NS1.NIC.MP 16.162.31.128
nserver: NS2.NIC.MP 16.163.54.122
nserver: NS3.NIC.MP 75.101.129.89
nserver: NS4.NIC.MP 75.101.133.101
whois:
status: ACTIVE
remarks: Registration information: https://get.mp/
created: 1996-10-22
changed: 2022-05-06
source: IANA
Registrars