Generic top-level domainsIDNDNSSEC
Overview
.norton is a brand gTLD delegated to the DNS root zone as part of ICANN's New gTLD Program. It was applied for by Symantec and is intended to serve as a trusted, hierarchical, and secure namespace for Norton-related consumer products and services. The icannwiki template lists Verisign as the registry and the TLD status as Delegated; the application materials identify Symantec as the applicant and operator of the branded namespace.
History
- Applied for by Symantec Corporation as part of ICANN's New gTLD Program (Reveal Day noted on 13 June 2012).
- Symantec applied for two branded gTLDs: .SYMANTEC and .NORTON.
- The TLD is recorded as Delegated in the root zone per the source material.
Usage and Audience
- Intended audience: Symantec/Norton consumers, customers of Norton security products, and Symantec's internal business units.
- Intended uses described by the applicant:
- Provide a trusted, hierarchical, and secure namespace for Symantec customers.
- Serve as a secure channel for online products and services.
- Expand marketing and promotion efforts and consolidate intellectual property activities.
Registration Rules
- Symantec stated its intent to initially limit registrations and use of .norton domain names to Symantec and its qualified subsidiaries and affiliates.
- The limited distribution is intended to allow Symantec to establish operations and achieve sustainability for the TLD.
- The applicant referenced Specification 9 of the template Registry Agreement in relation to these limits and indicated that this limited distribution was intended to exempt Symantec from annual Code of Conduct compliance requirements.
SEO and Brand Impact
- The applicant positions .norton as a brand-protecting namespace to enhance Symantec's online identity and consumer trust.
- As a branded gTLD intended for controlled use by the brand owner, .norton is presented as a means to provide a secure, recognizable domain space for Norton products and services, supporting branding and trust goals.
Operator
Whois
% IANA WHOIS server % for more information on IANA, visit http://www.iana.org % This query returned 1 object domain: NORTON organisation: Gen Digital Inc. address: 60 E Rio Salado Pkwy, Suite 1000 address: Tempe AZ 85281 address: United States of America (the) contact: administrative name: Senior Vice President, Operations organisation: Brandsight, Inc. address: 18 Division St., Suite 309 address: Saratoga Springs NY 12866 address: United States of America (the) phone: +1518.966.9187 e-mail: symantecgtlds@brandsight.com contact: technical name: IANA Contact organisation: GoDaddy Registry address: 100 S. Mill Ave, Suite 1600 address: Tempe AZ 85281 address: United States of America (the) phone: +1 480 505 8800 e-mail: iana@registry.godaddy nserver: A.NIC.NORTON 2001:dcd:1:0:0:0:0:9 37.209.192.9 nserver: B.NIC.NORTON 2001:dcd:2:0:0:0:0:9 37.209.194.9 nserver: C.NIC.NORTON 2001:dcd:3:0:0:0:0:9 37.209.196.9 nserver: X.NIC.NORTON 156.154.172.82 2610:a1:1074:0:0:0:1:82 nserver: Y.NIC.NORTON 156.154.173.82 2610:a1:1075:0:0:0:1:82 nserver: Z.NIC.NORTON 156.154.174.82 2610:a1:1076:0:0:0:1:82 ds-rdata: 13095 8 2 8a3e13067f0237e9f16d0c6d25c72b262af2e49bbba4345c70e1ba5fd19ac321 ds-rdata: 47347 8 2 119e98d6a7c8ad1c5199b2fbb3de5b330021f366400d6b4b8409400a738e1d7a whois: whois.nic.norton status: ACTIVE remarks: Registration information: http://www.symantec.com created: 2015-09-24 changed: 2025-08-14 source: IANA