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  • Type
    Generic top-level domain
    Registry
    PCCW Enterprises
    Operator
    PCCW Enterprises Limited
    Launched
    Registration term
    1–10 years
    DNSSEC
    Supported
    IDN
    Supported

    About .pccw domain

    .pccw is a brand gTLD, a type of generic top-level domain reserved exclusively for the use of a specific brand or trademark. The applicant and prospective registry operator is PCCW Enterprises Limited. It was proposed as part of ICANN's New gTLD Program, with an application priority number of 1829. The application indicates the registry intends to select both back-end and front-end service providers to manage the technical and policy operations.

    Who can register .pccw domain

    Registration for a .pccw domain will be highly restricted. It is intended solely for the use and benefit of PCCW Enterprises Limited, its affiliates, and trusted partners. The registry will establish and enforce strict eligibility criteria to ensure only authorized entities can register names. There will be no open, public registration period.

    How to register .pccw domain

    As a closed brand TLD, .pccw domains are not allocated through commercial registrars via a standard public sales process. The registry operator, PCCW Enterprises Limited, will control all delegations. Authorized entities must submit requests directly to the registry, which will evaluate them against its internal brand protection and usage policies. Successful allocation results in the registry directly provisioning the domain name to the approved party.

    Typical uses of .pccw domain

    The .pccw extension is designed for exclusive use by PCCW Enterprises Limited and its ecosystem. It will primarily be used for the company's official digital assets, internal projects, and secure communications. Trusted partners and subsidiaries may also use it to demonstrate affiliation and enhance brand cohesion. This creates a verified, branded namespace distinct from the open internet.

    Tips for registering .pccw domain

    • The TLD will operate as a closed registry, with no public availability of domains for general registration.
    • All domain registrations will be subject to the registry's internal eligibility verification and usage policies.
    • The registry plans to select third-party providers for back-end technical services and front-end policy implementation.

    Frequently asked questions about .pccw domain

    Who operates .pccw domain?The registry for .pccw domains is PCCW Enterprises, administered by PCCW Enterprises Limited.
    Who can register a .pccw domain?

    Registration is restricted to PCCW Enterprises Limited, its verified affiliates, and authorized partners. The registry will maintain a closed model, meaning it will not offer domains to the general public. Eligibility will be determined by the registry's internal brand management criteria, and prospective registrants must be approved directly by the registry operator.

    Can I transfer a .pccw domain between registrars?

    Transfer policies for .pccw domains will be defined and controlled entirely by the registry operator. Given the closed nature of the TLD, any transfer between registrants would likely require internal approval and re-verification of eligibility. Standard inter-registrar transfer procedures used for open TLDs are not expected to apply.

    Can I register a .pccw domain during a Sunrise or Landrush period?

    No, as a brand TLD, .pccw is not expected to have Sunrise or Landrush periods open to the public. These periods are typically for open TLDs to allow trademark holders and early adopters to register names. For a closed brand TLD, all registrations are managed internally by the brand owner from the outset.

    What dispute resolution policies apply to .pccw domains?

    The registry will implement the mandatory ICANN policies like the Uniform Domain-Name Dispute-Resolution Policy (UDRP). However, given the tightly controlled registration environment, most disputes are expected to be resolved internally by the registry according to its own terms of service. The closed nature significantly reduces the risk of cybersquatting within the namespace.

    Will there be premium domain names for sale in .pccw?

    The concept of premium domain sales to the public does not apply to a closed brand TLD. The registry operator controls all domain allocations and will assign names based on internal branding strategy and operational needs. There is no secondary market or public pricing model for names within this extension.