Generic top-level domainsDNSSEC
Overview
.ril is a brand generic top-level domain (gTLD) applied for in ICANN's New gTLD Program by Reliance Industries Limited (RIL). The string is intended as a corporate TLD to represent the Reliance group online and to consolidate the company's web presence under a single branded namespace.
History
- Applied for as part of ICANN's New gTLD Program; revealed on Reveal Day, 13 June 2012.
- Applicant: Reliance Industries Limited, a major Indian conglomerate active across multiple sectors (as stated in the application).
- Registry listed in source material: Afilias.
- TLD status in sources: Proposed (brand gTLD).
- Application priority noted as 1221 for Reliance Industries Limited in the source listing.
Usage and Audience
- Intended primary users: Reliance group companies and internal business units.
- Use cases described by the applicant:
- Centralize all corporate websites and sites of different businesses/departments under the .RIL gTLD.
- Improve ease of access to Reliance services and information on the Internet.
Registration Rules
- According to the applicant's response, .RIL would be used for the RIL group of companies and will only be available to registrants of RIL, including during the Sunrise period.
SEO and Brand Impact
- Applicant rationale emphasizes brand protection and easier discovery:
- Acquire the gTLD to protect the Reliance brand online and simplify how people reach Reliance services.
- Use .RIL actively as part of corporate branding strategy to make it simpler for users to find RIL properties on the web.
Notable Cases or Examples
- At the time of the application, RIL owned the domain ril.com and over 1,100 other domain names used to protect the brand online.
- The applicant expressed an intent to move its entire corporate website and those of other businesses under the .RIL gTLD.
Operator
Whois
% IANA WHOIS server % for more information on IANA, visit http://www.iana.org % This query returned 1 object domain: RIL organisation: Reliance Industries Limited address: Building 2A, 1st floor, CA - 13 address: Reliance Corporate Park, Thane Belapur Road address: Navi Mumbai Maharashtra 400701 address: India contact: administrative name: Saket Gadkari organisation: Reliance Industries Limited address: Building 2A, 1st floor, CA - 13 address: Reliance Corporate Park, Thane Belapur Road address: Navi Mumbai Maharashtra 400701 address: India phone: +91.9967009933 e-mail: saket.gadkari@ril.com contact: technical name: Senior Director, DNS Infrastructure Group organisation: Afilias Limited address: c/o Donuts Inc. address: 10500 NE 8th Street, Suite 750 address: Bellevue WA 98004 address: United States of America (the) phone: +1.425.298.2200 fax-no: +1.425.671.0020 e-mail: tldtech@donuts.email nserver: A0.NIC.RIL 2a01:8840:ae:0:0:0:0:17 65.22.180.17 nserver: A2.NIC.RIL 2a01:8840:b1:0:0:0:0:17 65.22.183.17 nserver: B0.NIC.RIL 2a01:8840:af:0:0:0:0:17 65.22.181.17 nserver: C0.NIC.RIL 2a01:8840:b0:0:0:0:0:17 65.22.182.17 ds-rdata: 19549 8 2 aebd50284035552652975d96493c1394e8c652c43ac366f019b0fed4ce3b5abf whois: whois.nic.ril status: ACTIVE remarks: Registration information: http://www.ril.com created: 2016-08-11 changed: 2023-08-28 source: IANA