Overview
- .sandvik is a brand generic top-level domain (gTLD) created for the Sandvik group.
- It was applied for under ICANN's New gTLD Program and is intended to host domains that promote Sandvik's brand identity and authenticity.
History
- The application for .sandvik was revealed on 13 June 2012 as part of ICANN's new gTLD application process.
- The string was delegated to the DNS root zone on 27 May 2015.
- ICANNWiki notes Sandvik AB manages the TLD; the ICANNWiki template also lists Verisign in the registry field.
- The application succeeded and the TLD is listed as delegated.
Usage and Audience
- Primary intended users are Sandvik AB, its affiliates and partners.
- Use cases described by the applicant include:
- Websites for engineering and industrial products and services.
- Marketing and customer-facing resources that convey brand authenticity.
- Second- and third-level domain structures to organize product, service and regional sites.
- The TLD is positioned as a global platform to interact with customers, tailor services, and improve navigation for internet users.
Registration Rules
- .sandvik operates as a restricted registry.
- Only affiliate entities of Sandvik are eligible to register domain names under .sandvik "at this stage" (as stated in the application).
- The applicant indicated that registration processes will comply with ICANN requirements, including rights-abuse prevention measures.
SEO and Brand Impact
- The applicant framed .sandvik as a mechanism to strengthen online brand presence, promote trust and authenticity, and provide a trusted namespace for customers to interact with Sandvik online.
- The TLD is intended to reduce confusion from malicious activity (phishing, spoofing) by offering an authoritative domain space for Sandvik-related content.
Operator
Sandvik AB
Whois
% IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object
domain: SANDVIK
organisation: Sandvik AB
address: Klarabergsgatan 60
address: Stockholm 111 21
address: Sweden
contact: administrative
name: Project & Process Manager
organisation: Sandvik AB
address: Klarabergsgatan 60
address: Stockholm 111 21
address: Sweden
phone: +442070151717
e-mail: ngtld-sandvik@cscinfo.com
contact: technical
name: Project & Process Manager
organisation: Sandvik AB
address: Klarabergsgatan 60
address: Stockholm 111 21
address: Sweden
phone: +4533886365
fax-no: +4533886101
e-mail: ngtld-sandvik@cscinfo.com
nserver: A.NIC.SANDVIK 2001:dcd:1:0:0:0:0:9 37.209.192.9
nserver: B.NIC.SANDVIK 2001:dcd:2:0:0:0:0:9 37.209.194.9
nserver: C.NIC.SANDVIK 2001:dcd:3:0:0:0:0:9 37.209.196.9
nserver: X.NIC.SANDVIK 156.154.172.82 2610:a1:1074:0:0:0:1:82
nserver: Y.NIC.SANDVIK 156.154.173.82 2610:a1:1075:0:0:0:1:82
nserver: Z.NIC.SANDVIK 156.154.174.82 2610:a1:1076:0:0:0:1:82
ds-rdata: 16237 8 2 8703222caf60e541964f6804d51eb5d3c1748e095978350689324cf8c45f9f0e
whois: whois.nic.sandvik
status: ACTIVE
remarks: Registration information: http://nic.sandvik
created: 2015-05-14
changed: 2023-11-30
source: IANA