.schaeffler

Overview

• .schaeffler is a brand top-level domain (brand gTLD) created for Schaeffler Technologies AG & Co. KG.
• The TLD is intended to serve Schaeffler's community and to differentiate, protect and promote the Schaeffler brand in the digital space.

History

• .schaeffler was applied for under ICANN's New gTLD Program (reveal day: 13 June 2012).
• The string was delegated to the DNS Root Zone on 24 December 2015.
• Registry services for .schaeffler are provided by Afilias.
• The applicant and brand owner is Schaeffler Technologies AG & Co. KG.

Usage and Audience

• Intended audience: Schaeffler, its affiliates, stakeholders and the company's community.
• Stated purposes from Schaeffler's application:
  • Differentiate, protect and expand the Schaeffler brand.
  • Promote the brand to the public and stakeholders.
  • Create added value through enhanced consumer trust and reliability online.
  • Support corporate goals such as product and employer positioning and delivering a strong brand experience.

Registration Rules

• .schaeffler is operated as an exclusive-use brand TLD according to Schaeffler's application commitments:
  • All domain names in the .schaeffler TLD will be registered to, and maintained by, Schaeffler for its own exclusive use.
  • Schaeffler will not sell, distribute or transfer control or use of any registrations in .schaeffler to any third party that is not an affiliate of Schaeffler.
  • The applicant stated that applying the New gTLD Agreement Code of Conduct to .schaeffler is not necessary to protect the public interest.

SEO and Brand Impact

• Schaeffler positions .schaeffler as a means to increase consumer trust and reliability in the company's digital presence.
• The TLD is intended to reinforce brand protection, recognition and a consistent brand experience online rather than serve as a general-purpose namespace.

% IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object

domain:       SCHAEFFLER

organisation: Schaeffler Technologies AG & Co. KG
address:      Industriestrasse 1-3
address:      Herzogenaurach 91074
address:      Germany

contact:      administrative
name:         CEO
organisation: LEMARIT GmbH
address:      Werkstrasse 12
address:      Harrislee Schleswig-Holstein 24955
address:      Germany
phone:        +49 461 5050350
e-mail:       schaefflerregistry@lemarit.com

contact:      technical
name:         CTO
organisation: LEMARIT GmbH
address:      Werkstrasse 12
address:      Harrislee Schleswig-Holstein 24955
address:      Germany
phone:        +49 4615050350
fax-no:       +49 461 50503535
e-mail:       schaefflerregistry@lemarit.com

nserver:      A.DNS.NIC.SCHAEFFLER 194.0.25.34 2001:678:20:0:0:0:0:34
nserver:      M.DNS.NIC.SCHAEFFLER 194.0.26.14 2001:67c:10e0:0:0:0:0:14
nserver:      N.DNS.NIC.SCHAEFFLER 194.0.24.14 2001:678:24:0:0:0:0:14
ds-rdata:     5269 8 2 7cb20720c71b7de03c050c85d6a41ec795f90912f8918c4fa5f2ab37c45cdbb7

whois:        whois.afilias-srs.net

status:       ACTIVE
remarks:      Registration information: http://www.schaeffler.com

created:      2015-12-17
changed:      2023-05-04
source:       IANA