Generic top-level domainsDNSSEC
Overview
.sling is a proposed brand gTLD applied for under ICANN's New gTLD Program by Hughes Satellite Systems Corporation, a subsidiary of EchoStar. The string is intended to serve as a restricted, exclusively controlled top-level domain for Hughes/Sling-related business purposes.
History
- Applied for as part of ICANN's New gTLD Program; application was revealed on 13 June 2012.
- Applicant: Hughes Satellite Systems Corporation (a subsidiary of EchoStar Corporation).
- Registry listed in the application template: Afilias.
- Current status in the source material: Proposed (brand gTLD).
- Applicant background (from the application): Hughes provides satellite broadband and related managed services, and its portfolio includes HughesNet, Sling technology, and Move Networks. The company was formerly known as EH Holding Corporation and changed its name to Hughes Satellite Systems Corporation in October 2011; headquartered in Englewood, Colorado.
Usage and Audience
- Intended registrants: the Applicant (Hughes Satellite Systems Corporation), affiliated entities within the same corporate group, and authorized business partners.
- Purpose: to host second-level domains used for Applicant business purposes related to Hughes/EchoStar offerings (including Sling-related services and technologies).
- Not intended as an open or public gTLD; registrations are to be tightly controlled by the Applicant.
Registration Rules
- Controlled TLD model: .sling is proposed as a restricted, exclusively-controlled gTLD.
- Eligible registrants: Applicant, affiliated entities owned/controlled by the same corporate parent, and pre-approved business partners.
- Authorization and documentation:
- Affiliated entities must present written evidence of explicit authorization from an officer of the Applicant when registering second-level names.
- Business partners or affiliates not owned by the Applicant require written pre-approval by designated personnel at the Applicant company and must execute registration agreements incorporating required ICANN consensus policies.
- WHOIS/contact information: Registrations by corporate affiliates must provide corporate contact and ownership information (not personal information) for WHOIS display.
- Registrar and registration terms:
- Registrations by partners must be made with the Applicant's registrar of choice.
- Registration term permitted: one to ten years.
- Use restrictions and enforcement:
- Registrants must not use domain names in any way that may damage or diminish the Applicant's brand reputation, business relationships, or other business interests.
- Failure to comply may result in suspension or deletion of domain names and termination of the registration agreement.
SEO and Brand Impact
- .sling is positioned as a brand TLD meant to protect and extend the Sling/Hughes brand online by keeping registrations under strict control.
- The TLD's restricted nature and explicit rules on use are intended to preserve brand integrity and prevent unauthorized or damaging uses of Sling-related domain names.
Operator
Whois
% IANA WHOIS server % for more information on IANA, visit http://www.iana.org % This query returned 1 object domain: SLING organisation: DISH Technologies L.L.C. address: 100 Inverness Terrace East address: Englewood CO 80112 address: United States of America (the) contact: administrative name: Senior Patent Counsel & Director organisation: Hughes Satellite Systems Corporation address: 100 Inverness Terrace East address: Englewood CO 80112 address: United States of America (the) phone: +1.303.706.4000 fax-no: +1.301.428.2818 e-mail: ngtld-sling@cscglobal.com contact: technical name: Francisco Obispo organisation: Tucows.com, Co. address: 96 Mowat Avenue address: Toronto Ontario M6K3M1 address: Canada phone: +1 (416) 535-0123 e-mail: trs-ops@tucows.com nserver: NS01.TRS-DNS.COM 2620:57:4001:0:0:0:0:1 64.96.1.1 nserver: NS01.TRS-DNS.INFO 185.159.198.3 2620:10a:80ab:0:0:0:0:3 nserver: NS01.TRS-DNS.NET 2620:57:4002:0:0:0:0:1 64.96.2.1 nserver: NS01.TRS-DNS.ORG 185.159.197.3 2620:10a:80aa:0:0:0:0:3 ds-rdata: 61126 13 2 f233ac2c14400b3cf810c8765a6d20583dc9c883dae645e90b394fd44354f268 whois: whois.nic.sling status: ACTIVE remarks: Registration information: http://www.echostar.com/ created: 2016-08-04 changed: 2025-07-22 source: IANA