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    • .social

    Generic top-level domainsIDNDNSSEC

    Overview

    .social is a generic top-level domain (gTLD) introduced through ICANN's New gTLD Program. The string is intended for social media, communities, organizations, and other uses related to "social" interests, offering an accessible and recognizable namespace for social interaction and related topics.

    History

    • Applied for by United TLD Holdco Ltd. (operating through Demand Media / Rightside).
    • Registry/manager listed as Rightside and Demand Media (United TLD Holdco Ltd.).
    • Registry Agreement with ICANN was signed on 7 November 2013.
    • The .social gTLD was delegated to the DNS Root Zone on 14 January 2014.

    Usage and Audience

    • Target audience includes individuals, organizations, and communities involved in social media, social issues, political ideals, and other social activities.
    • The stated purpose is to establish an easily recognized and accessible namespace for a large and diverse, global group of users and organizations.

    Registration Rules

    • The applicant committed to an inclusive registration policy with no limits on registrant eligibility for second-level registrations.
    • The registry may reserve and hold back certain second-level strings at launch.
    • The registry stated it will not tolerate illegal activity, will enforce policies (including takedown or other remedies), and will comply with ICANN-required registration policies.

    SEO and Brand Impact

    • The operator positioned .social as a generic, broadly used term intended to increase choice, expression, affinity, and relevance for consumers, businesses, and organizations seeking a social-focused namespace.
    • The TLD is presented as a recognizable label for social-related content and communities, supporting brand and community identity in that space.

    Operator

    Dog Beach, LLC

    Whois

    % IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object

domain:       SOCIAL

organisation: Dog Beach, LLC
address:      c/o Identity Digital Limited
address:      10500 NE 8th Street, Suite 750
address:      Bellevue WA 98004
address:      United States of America (the)

contact:      administrative
name:         Vice President, Engineering
organisation: Identity Digital Limited
address:      10500 NE 8th Street, Suite 750
address:      Bellevue WA 98004
address:      United States of America (the)
phone:        +1.425.298.2200
fax-no:       +1.425.671.0020
e-mail:       tldadmin@identity.digital

contact:      technical
name:         Senior Director, DNS Infrastructure Group
organisation: Identity Digital Limited
address:      10500 NE 8th Street, Suite 750
address:      Bellevue WA 98004
address:      United States of America (the)
phone:        +1.425.298.2200
fax-no:       +1.425.671.0020
e-mail:       tldtech@identity.digital

nserver:      V0N0.NIC.SOCIAL 2a01:8840:16:0:0:0:0:41 65.22.20.41
nserver:      V0N1.NIC.SOCIAL 2a01:8840:17:0:0:0:0:41 65.22.21.41
nserver:      V0N2.NIC.SOCIAL 2a01:8840:18:0:0:0:0:41 65.22.22.41
nserver:      V0N3.NIC.SOCIAL 161.232.10.41 2a01:8840:f4:0:0:0:0:41
nserver:      V2N0.NIC.SOCIAL 2a01:8840:19:0:0:0:0:41 65.22.23.41
nserver:      V2N1.NIC.SOCIAL 161.232.11.41 2a01:8840:f5:0:0:0:0:41
ds-rdata:     40816 8 2 683895edf086360b6bc8f2e6674bfe94735df6f88a6efeff850b905595383af8

whois:        whois.nic.social

status:       ACTIVE
remarks:      Registration information: https://www.identity.digital/

created:      2014-01-09
changed:      2023-09-12
source:       IANA

    Registrars