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    • .work

    Generic top-level domainsIDNDNSSEC

    Overview

    .work is a generic top-level domain (gTLD) introduced through ICANN's New gTLD Program. The string was applied for and is operated by Top Level Domain Holdings. It is intended to identify websites and email addresses associated with employment, jobs and work-related services.

    History

    • Applied for in ICANN's New gTLD Program by Top Level Domain Holdings.
    • Registry Agreement signed by ICANN: 19 December 2013.
    • Name collision assessment (Oct–Nov 2013): .work was listed among strings not eligible for an alternative delegation path and required further mitigation planning.
    • Delegated to the DNS root zone: 23 September 2014.

    Usage and Audience

    • Target audiences and use cases cited by the applicant:

      • Retail, construction and technology businesses
      • Headhunters, recruiters and staffing agencies
      • Job seekers, career sites and employment-related services
      • Employers and organizations publishing job listings or employer-branding content

    • Stated goals include promoting employment, providing a clearer association with work-related content, and offering registrants an identifiable namespace for employment purposes.

    Registration Rules

    • The applicant indicated that .work domain names are intended to be available worldwide for registrants' business, personal, political or other legal purposes.
    • The provided sources do not list specific technical restrictions, minimum/maximum registration periods, or allowed-character rules.

    SEO and Brand Impact

    • The applicant positions .work as a differentiated namespace that more clearly communicates an association with employment than legacy gTLDs (such as .com or .net).
    • Claimed benefits include improved targeting to employment-related audiences, increased competition and pricing pressure in the TLD market, clearer user expectations, and an enhanced user experience for those seeking job-related resources.
    • The source provides these positioning and branding claims from the applicant; no independent search-engine or trustworthiness evaluations are included.

    Operator

    Registry Services, LLC

    Domain Promos

    RegistrarPriceDiscount
    Rebel.comUS$27.99 US$11.9957

    Whois

    % IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object

domain:       WORK

organisation: Registry Services, LLC
address:      100 S. Mill Ave, Suite 1600
address:      Tempe AZ 85281
address:      United States of America (the)

contact:      administrative
name:         IANA Contact
organisation: GoDaddy Registry
address:      100 S. Mill Ave, Suite 1600
address:      Tempe AZ 85281
address:      United States of America (the)
phone:        +1 480-505-8800
fax-no:       +1 480-624-2546
e-mail:       iana@registry.godaddy

contact:      technical
name:         IANA Contact
organisation: GoDaddy Registry
address:      100 S. Mill Ave, Suite 1600
address:      Tempe AZ 85281
address:      United States of America (the)
phone:        +1 480-505-8800
fax-no:       +1 480-624-2546
e-mail:       iana@registry.godaddy

nserver:      A.NIC.WORK 2001:dcd:1:0:0:0:0:10 37.209.192.10
nserver:      B.NIC.WORK 2001:dcd:2:0:0:0:0:10 37.209.194.10
nserver:      C.NIC.WORK 2001:dcd:3:0:0:0:0:10 37.209.196.10
nserver:      X.NIC.WORK 156.154.172.82 2610:a1:1074:0:0:0:1:82
nserver:      Y.NIC.WORK 156.154.173.82 2610:a1:1075:0:0:0:1:82
nserver:      Z.NIC.WORK 156.154.174.82 2610:a1:1076:0:0:0:1:82
ds-rdata:     16252 8 2 499017aa972a79021573af6624ddb5dea13562abb2c356fa30456e4604f3d4d7

whois:        whois.nic.work

status:       ACTIVE
remarks:      Registration information: http://nic.work/

created:      2014-08-18
changed:      2024-04-17
source:       IANA

    Registrars