Overview
- .中文网 is an active internationalized generic top-level domain (IDN gTLD) applied for under ICANN's New gTLD Program.
- The string translates from Simplified Chinese (Hans) as "website in Chinese".
- ASCII (Punycode) form: xn--fiq228c5hs.
- Manager: TLD REGISTRY LIMITED. Registry services associated with the string include Afilias (as listed in registry information).
History
- The string was applied for in ICANN's New gTLD Program and successfully passed the application process.
- A registry agreement was signed (registry agreement noted on 8 September 2013) between TLD REGISTRY LIMITED and ICANN after passing Initial Evaluation.
- .中文网 was delegated to the DNS Root Zone on 3 January 2014, completing the successful delegation for the string.
- The registry announced a Sunrise period beginning 16 January 2014 and ending 17 March 2014.
Usage and Audience
- Intended audience: Chinese-speaking Internet users (the applicant cited ~1.365 billion Chinese speakers worldwide).
- Purpose and positioning:
- Marketed as a commercial, unrestricted, open TLD to provide a Chinese-language alternative to existing generic TLDs.
- The meaning "website in Chinese" is intended to communicate Internet presence and align with Chinese linguistic, aesthetic, legal, and business culture.
- Designed for ease of use by Chinese speakers: using IDN characters on both sides of the dot so users need not switch keyboard/input methods.
Registration Rules
- Policy summary from the application:
- The TLD is described as an "unrestricted, open Top Level Domain" intended for global commercialization.
- Operated as a commercial venture with a network of registrars and a low-cost platform for ongoing management.
- Technical/format notes:
- The TLD is an IDN using Chinese characters; its Punycode representation is xn--fiq228c5hs.
- Sunrise period (registered trademark protection phase) was scheduled from 16 January 2014 to 17 March 2014.
SEO and Brand Impact
- Brand positioning:
- The label .中文网 explicitly signals a Chinese-language web presence, which may increase clarity and appeal to Chinese-speaking users.
- Applicant claims short-character Chinese TLDs have proven user appeal and fit existing naming habits.
- Consumer-focused claims in the application emphasize stability, standards, and services intended to protect consumers and avoid disadvantages from limited services or excessive fees.
Operator
TLD REGISTRY LIMITED
Whois
% IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object
domain: 中文网
domain-ace: XN--FIQ228C5HS
organisation: TLD REGISTRY LIMITED
address: 2 Grand Canal Square
address: Dublin Dublin 2
address: Ireland
contact: administrative
name: Arto Isokoski
organisation: TLD Registry Ltd.
address: 2 Grand Canal Square
address: Dublin Dublin 2
address: Ireland
phone: +358 44 7301 607
fax-no: +358 20 155 8869
e-mail: arto.isokoski@internetregistry.info
contact: technical
name: CTO
organisation: Beijing Tele-info Technology Co., Ltd.
address: 21st Floor, Block D, Beihang Zhizhen Building, No. 7 Zhichun Road, Haidan District
address: Beijing 100095
address: China
phone: +86 13811939493
e-mail: gtld@teleinfo.cn
nserver: NS1.TELEINFO.CN 103.61.60.1 2402:7d80:0:0:0:0:0:1
nserver: NS2.TELEINFOO.COM 103.61.61.1 2402:7d80:8888:0:0:0:0:1
nserver: NS3.TELEINFO.CN 103.61.62.1
nserver: NS4.TELEINFOO.COM 103.61.63.1
ds-rdata: 27565 8 2 646412b3004632fd45544ebec09e1a2f27e3dda2489814a170dfb2052ba1787c
ds-rdata: 33427 8 2 9373571e24ca1f9df9d012a5b01044f0a856fdab8aab3d9be97a2690521da024
whois: whois.teleinfo.cn
status: ACTIVE
remarks: Registration information: http://internetregistry.info/
created: 2013-12-19
changed: 2025-04-24
source: IANA
Registrars