Generic top-level domainsIDN
Overview
- .亚马逊 is an Internationalized Domain Name (IDN) brand top-level domain string representing the Chinese (Simplified) translation of "Amazon".
- Classified as a Brand TLD and listed with status "Proposed" in sources summarizing ICANN's New gTLD Program.
- Manager/applicant: Amazon. Registry named in application material: Neustar.
History
- The string .亚马逊 was applied for by Amazon as part of ICANN's New gTLD Program (revealed on 13 June 2012).
- Listed as a proposed IDN Brand TLD with application materials submitted to ICANN.
Usage and Audience
- Intended as a brand namespace operated by Amazon for its own use and that of its subsidiaries.
- Domains under .亚马逊 are to be controlled and allocated by Amazon's Intellectual Property group in line with Amazon's business goals.
Registration Rules
- According to Amazon's application excerpts:
- Domain management and enforcement are the responsibility of Amazon's Intellectual Property group.
- The Domain Management Policy will define eligibility and allocation rules, license terms for use of a .亚马逊 name, and dispute resolution policies.
- Registration process described in four steps:
- Eligibility Confirmation
- Naming Convention Check
- Acceptable Use Review
- Registration
- All domains in the .亚马逊 registry will remain the property of Amazon.
- Applications from Amazon and its subsidiaries will be reviewed and allocated by Amazon's Intellectual Property group according to business objectives.
- The registry was described as not being promoted by hundreds of registrars simultaneously, indicating restricted allocation rather than open, mass-market registration.
Notable Cases or Examples
- ICANN's Independent Objector (IO) filed a Community Objection against the .亚马逊 string.
- The IO's objection process addresses potential community harm or limited public interest.
- The IO must evaluate whether a clearly delineated community exists, the strength of association between the community and the applied-for string, and whether the TLD would cause significant material detriment to a sizable portion of that community.
- The Independent Objector also filed objections against the related Japanese and English strings: .アマゾン and .amazon.
Operator
Amazon Registry Services, Inc.
Whois
% IANA WHOIS server % for more information on IANA, visit http://www.iana.org % This query returned 1 object domain: 亚马逊 domain-ace: XN--JLQ480N2RG organisation: Amazon Registry Services, Inc. address: 410 Terry Avenue North address: Seattle WA 98109 address: United States of America (the) contact: administrative name: Program Manager, Registry organisation: Amazon Registry Services, Inc address: 410 Terry Avenue North address: Seattle WA 98109 address: United States of America (the) phone: +1 206 646 5990 fax-no: +1-206-946-7702 e-mail: arsi-rzm@amazon.com contact: technical name: TLD Registry Services Technical organisation: Nominet address: Minerva House address: Edmund Halley Road address: Oxford Science Park address: Oxford OX4 4DQ address: United Kingdom of Great Britain and Northern Ireland (the) phone: +44.1865332211 e-mail: registrytechnical@nominet.uk nserver: DNS1.NIC.XN--JLQ480N2RG 213.248.218.91 2a01:618:402:0:0:0:0:91 nserver: DNS2.NIC.XN--JLQ480N2RG 103.49.82.91 2401:fd80:402:0:0:0:0:91 nserver: DNS3.NIC.XN--JLQ480N2RG 213.248.222.91 2a01:618:406:0:0:0:0:91 nserver: DNS4.NIC.XN--JLQ480N2RG 2401:fd80:406:0:0:0:0:91 43.230.50.91 nserver: DNSA.NIC.XN--JLQ480N2RG 156.154.100.3 2001:502:ad09:0:0:0:0:3 nserver: DNSB.NIC.XN--JLQ480N2RG 156.154.101.3 2001:502:2eda:0:0:0:0:3 nserver: DNSC.NIC.XN--JLQ480N2RG 156.154.102.3 2610:a1:1009:0:0:0:0:3 nserver: DNSD.NIC.XN--JLQ480N2RG 156.154.103.3 2610:a1:1010:0:0:0:0:3 ds-rdata: 31571 8 2 3ccfc69c090a34ca30db066549363f433af1b5066fa8bd957f9116d5404d12c1 whois: status: ACTIVE remarks: Registration information: http://www.nic.xn--jlq480n2rg created: 2020-05-28 changed: 2025-02-14 source: IANA