Generic top-level domainsIDNDNSSEC
Overview
- TLD: .机构 (an internationalized gTLD in simplified Chinese)
- Translation / meaning: a Chinese-language equivalent of .ORG
- ASCII (Punycode): .xn--nqv7f
- Type: IDN gTLD (industry category)
- Manager / Registry: Public Interest Registry (PIR)
- Registry provider: Afilias
The string was applied for in ICANN's New gTLD Program to provide an in-language, localized alternative to the .ORG domain for Chinese-language users.
History
- Proposed as part of ICANN's New gTLD Program
- Application succeeded and PIR received a Registry Agreement signed by ICANN on 14 November 2013
- Delegated to the DNS Root Zone on 9 March 2014
Usage and Audience
- Intended audience: Chinese-language community seeking an in-language equivalent of .ORG
- Purpose stated by the applicant (PIR):
- Offer a Chinese-language, localized translation of .ORG
- Promote mainstream adoption of Internationalized Domain Names (IDNs)
- Provide a consistent end-user experience across IDN equivalents of .ORG
- Encourage application developers to support IDNs, improving usability
- Management intent: PIR indicated it would manage .机构 according to best practices including policies around privacy and data protection similar to its stewardship of .ORG
Registration Rules
- The source material identifies the TLD as intended for the Chinese-language community as the localized equivalent of .ORG.
- No specific technical or policy registration restrictions, minimum/maximum registration periods, or allowed-character lists were provided in the source material.
- Punycode representation for DNS operations: .xn--nqv7f
SEO and Brand Impact
- Brand positioning: extension of PIR's stewardship of the .ORG namespace into Chinese-language markets, aiming for a consistent brand experience across languages.
- Expected impact described by the applicant:
- Boost adoption of IDNs by offering a mainstream, trusted registry operator as steward
- Signal to developers to support IDNs, leading to better user experience and broader usability
- Support privacy and data-protection practices consistent with PIR's management of .ORG
Operator
Whois
% IANA WHOIS server % for more information on IANA, visit http://www.iana.org % This query returned 1 object domain: 机构 domain-ace: XN--NQV7F organisation: Public Interest Registry address: 11911 Freedom Drive, address: 10th Floor, Suite 1000 address: Reston VA 20190 address: United States of America (the) contact: administrative name: Director of Operations, Compliance and Customer Support organisation: Public Interest Registry (PIR) address: 11911 Freedom Drive, address: 10th Floor, Suite 1000 address: Reston VA 20190 address: United States of America (the) phone: +1 703 889 5778 fax-no: +1 703 889 5779 e-mail: ops@pir.org contact: technical name: Director, DNS Infrastructure Group organisation: Identity Digital Limited address: c/o Identity Digital Inc. address: 10500 NE 8th Street, Suite 750 address: Bellevue WA 98004 address: United States of America (the) phone: +1.425.298.2200 fax-no: +1.425.671.0020 e-mail: tldtech@identity.digital nserver: A0.NIC.XN--NQV7F 2a01:8840:b2:0:0:0:0:17 65.22.184.17 nserver: A2.NIC.XN--NQV7F 2a01:8840:b5:0:0:0:0:17 65.22.187.17 nserver: B0.NIC.XN--NQV7F 2a01:8840:b3:0:0:0:0:17 65.22.185.17 nserver: C0.NIC.XN--NQV7F 2a01:8840:b4:0:0:0:0:17 65.22.186.17 ds-rdata: 22459 8 2 435a53c55e065976a2c03f1d8b09241a6ec3ea90d63d6cdaecd0ed93daf61e99 whois: whois.nic.xn--nqv7f status: ACTIVE remarks: Registration information: http://nic.xn--nqv7f created: 2014-02-27 changed: 2025-08-14 source: IANA