Overview
- .组织机构 (translation: "organization", "institution") is an internationalized gTLD (IDN gTLD) intended as a Chinese-language, localized equivalent of .ORG.
- The ASCII (Punycode) form of the string is .xn--nqv7fs00ema.
- Manager: Public Interest Registry (PIR). Registry provider: Afilias.
History
- Applied for under ICANN's New gTLD Program by Public Interest Registry.
- Delegated to the DNS Root Zone on 9 March 2014, completing the application for the string.
- Listed category: Industry. Priority: 87.
Usage and Audience
- Target audience: the Chinese (Simplified) language community seeking an in-language equivalent to .ORG.
- Intended use: provide a localized namespace for organizations and institutions, and promote mainstream adoption of Internationalized Domain Names (IDNs).
- PIR's stated goals include extending stewardship of .ORG to other language communities and offering a consistent end-user experience across IDN equivalents.
Registration Rules
- Operated by Public Interest Registry; registry services provided by Afilias.
- PIR indicated it will manage the Chinese IDN gTLD in accordance with best practices and specific policies around privacy and data protection.
- TLD type: IDN gTLD. ASCII (Punycode) label: .xn--nqv7fs00ema.
SEO and Brand Impact
- The string was designed to extend the .ORG identity into Chinese, helping organizations present a localized brand while maintaining continuity with the .ORG community.
- PIR expected the IDN deployment to boost IDN adoption and encourage application developers to support IDNs, improving usability and the end-user experience.
Operator
Public Interest Registry
Whois
% IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object
domain: 组织机构
domain-ace: XN--NQV7FS00EMA
organisation: Public Interest Registry
address: 11911 Freedom Drive,
address: 10th Floor, Suite 1000
address: Reston VA 20190
address: United States of America (the)
contact: administrative
name: Director of Operations, Compliance and Customer Support
organisation: Public Interest Registry (PIR)
address: 11911 Freedom Drive,
address: 10th Floor, Suite 1000
address: Reston VA 20190
address: United States of America (the)
phone: +1 703 889 5778
fax-no: +1 703 889 5779
e-mail: ops@pir.org
contact: technical
name: Director, DNS Infrastructure Group
organisation: Identity Digital Limited
address: c/o Identity Digital Inc.
address: 10500 NE 8th Street, Suite 750
address: Bellevue WA 98004
address: United States of America (the)
phone: +1.425.298.2200
fax-no: +1.425.671.0020
e-mail: tldtech@identity.digital
nserver: A0.NIC.XN--NQV7FS00EMA 2a01:8840:b2:0:0:0:0:9 65.22.184.9
nserver: A2.NIC.XN--NQV7FS00EMA 2a01:8840:b5:0:0:0:0:9 65.22.187.9
nserver: B0.NIC.XN--NQV7FS00EMA 2a01:8840:b3:0:0:0:0:9 65.22.185.9
nserver: C0.NIC.XN--NQV7FS00EMA 2a01:8840:b4:0:0:0:0:9 65.22.186.9
ds-rdata: 28897 8 2 6429b014e65ce5bd280e303e77c65ed29b9018fd717157b19871cd63994758f2
whois: whois.nic.xn--nqv7fs00ema
status: ACTIVE
remarks: Registration information: http://nic.xn--nqv7fs00ema
created: 2014-02-27
changed: 2025-08-14
source: IANA
