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    • .世界

    Generic top-level domainsIDNDNSSEC

    Overview

    • .世界 is an active internationalized gTLD (IDN) in Simplified Chinese. The string translates approximately as "world, globe, universe".
    • ASCII (Punycode) equivalent: .xn--rhqv96g.
    • The TLD is intended to provide a dedicated Chinese-language namespace for individuals, entities and businesses to communicate online entirely in Chinese.
    • Manager: Stable Tone Limited. Registry technical operator: Neustar.

    History

    • .世界 was applied for under ICANN's New gTLD Program (application information revealed 13 June 2012).
    • Stable Tone Limited signed a Registry Agreement with ICANN on 11 September 2013.
    • The string was delegated to the DNS root zone on 12 March 2014.

    Usage and Audience

    • Target audience: Chinese-speaking Internet users, primarily in Mainland China.
    • Intended registrants: individuals, entities and businesses seeking to reach Chinese-language audiences.
    • Registration mix: most registrations expected in Simplified Chinese; English-language (ASCII) second-level registrations are allowed but expected to be a minority.

    Registration Rules

    • Second-level labels:
      • Chinese IDN (Simplified Chinese) second-level names are enabled.
      • English-language ASCII second-level names are permitted.
    • Domains are sold through the registrar channel (via accredited registrars).
    • Registrants: available to individuals and businesses who wish to communicate online in Chinese.
    • Pricing: the registry stated an intent to price competitively with existing gTLD and ccTLD alternatives.

    SEO and Brand Impact

    • The registry positions .世界 as a distinct Chinese-language namespace to help brands and sites present content entirely in Chinese.
    • Stable Tone indicated provision of ancillary services (hosting, SEO, marketing, consulting) to support registrants and brand development within the TLD.

    Operator

    Stable Tone Limited

    Whois

    % IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object

domain:       世界
domain-ace:   XN--RHQV96G

organisation: Stable Tone Limited
address:      Unit 10-18, 32F, Tower 1, Millennium City 1
address:      388 Kwun Tong Road, Kwun Tong
address:      Hong Kong Kowloon
address:      Hong Kong

contact:      administrative
name:         Johnny Du
organisation: Stable Tone Limited
address:      Unit 10-18, 32F, Tower 1, Millennium City 1
address:      388 Kwun Tong Road, Kwun Tong
address:      Hong Kong Kowloon
address:      Hong Kong
phone:        +852.28248694
fax-no:       +852.39722211
e-mail:       johnnydu@stabletone.com

contact:      technical
name:         CTO
organisation: Beijing Tele-info Technology Co., Ltd.
address:      21st Floor, Block D, Beihang Zhizhen Building, No. 7 Zhichun Road, Haidan District
address:      Beijing 100088
address:      China
phone:        +86 13811939493
fax-no:       +861058846931
e-mail:       gtld@teleinfo.cn

nserver:      NS1.TELEINFO.CN 103.61.60.1 2402:7d80:0:0:0:0:0:1
nserver:      NS2.TELEINFOO.COM 103.61.61.1 2402:7d80:8888:0:0:0:0:1
nserver:      NS3.TELEINFO.CN 103.61.62.1
nserver:      NS4.TELEINFOO.COM 103.61.63.1
ds-rdata:     27565 8 2 b53c43c6b3f1146cc9969545c292fae4823d43b81da05141646f837451e92375
ds-rdata:     33427 8 2 9351edbe1ea6275c59bacccb774672a3298a58351728c6f763af54f33b9d5ea6

whois:        

status:       ACTIVE
remarks:      Registration information: http://www.stabletone.com

created:      2014-03-06
changed:      2025-04-30
source:       IANA

    Registrars