Overview
- .beauty is a generic top-level domain (gTLD) delegated to the DNS Root Zone under ICANN's New gTLD Program.
- The TLD is categorized as a "Lifestyle" new gTLD.
- L'Oréal manages the .beauty registry with backend services provided by Verisign.
History
- .beauty was applied for and delegated as part of ICANN's New gTLD Program.
- Multiple applicants filed for the string during the application round, including Top Level Domain Holdings Ltd., L'Oréal, and Donuts.
- Top Level Domain Holdings Ltd. filed one of many applications (it submitted 68 applications on its own behalf).
- Donuts applied for a large portfolio of gTLDs (307) and filed its own application for .beauty.
- Both Top Level Domain Holdings Ltd. and Donuts submitted Public Interest Commitments (PICs) as part of their applications.
Usage and Audience
- Category: Lifestyle — the registry is listed among lifestyle-related new gTLDs.
Notable Cases or Examples
- Registry operator: L'Oréal (manages the .beauty registry).
- Registry backend: Verisign (provides backend services for .beauty).
- Notable applicants during the gTLD application process included:
- Top Level Domain Holdings Ltd. (TLDH)
- L'Oréal (contact noted as Georges-Edouard Dias in the application)
- Donuts (contact noted as Daniel Schindler; applied via Romeo Corner)
Operator
XYZ.COM LLC
Domain Promos
| Registrar | Price | Discount |
|---|
| 阿里云 | US$13.69 US$1.40 | 90 |
Whois
% IANA WHOIS server
% for more information on IANA, visit http://www.iana.org
% This query returned 1 object
domain: BEAUTY
organisation: XYZ.COM LLC
address: 4425 Spring Mountain Rd., Suite 2
address: Las Vegas NV 89102
address: United States of America (the)
contact: administrative
name: General Counsel
organisation: XYZ.COM LLC
address: 4425 Spring Mountain Rd., Suite 2
address: Las Vegas NV 89102
address: United States of America (the)
phone: +1 702 757 6555
e-mail: hello@xyz.com
contact: technical
name: CTO
organisation: CentralNic
address: Saddlers House, 4th Floor
address: 44 Gutter Lane
address: London EC2V 6BR
address: United Kingdom of Great Britain and Northern Ireland (the)
phone: +44 20 33 88 0600
fax-no: +44 20 33 88 0601
e-mail: tld.ops@centralnic.com
nserver: A.NIC.BEAUTY 194.169.218.119 2001:67c:13cc:0:0:0:1:119
nserver: B.NIC.BEAUTY 185.24.64.119 2a04:2b00:13cc:0:0:0:1:119
nserver: C.NIC.BEAUTY 212.18.248.119 2a04:2b00:13ee:0:0:0:0:119
nserver: D.NIC.BEAUTY 212.18.249.119 2a04:2b00:13ff:0:0:0:0:119
ds-rdata: 52406 8 2 c5c45b79dbe67a132237b020f4966fe32fbe61553487e38d47918561568e9957
ds-rdata: 6827 8 2 76ebfbd30c8ca9a269ae19395256889058390459d1770d6efdd04fdbb7c08b7b
whois: whois.nic.beauty
status: ACTIVE
remarks: Registration information: https://nic.beauty/
created: 2016-04-07
changed: 2025-08-12
source: IANA
Registrars
